Business Strategies
You need to work on one of the Tata subsidiaries (Eg: Tata steel, Tata automotive, Hotels and resorts or Tea) Select only one subsidiary of Tata group and talk about the chosen subsidisers’ problems and issues. Choose the subsidiary which has many problems and issues. Look for current issues and current problems based on research. The Intext citation should be current also (2017). You can consider issues from the past only if it is unresolved until this date. Pls follow the below format .Also go through the question attached for detailed information. Referencing will be APA style. No need of Table of contents. No need Introduction. Just start from 1.0 (source problems)
1.0 Source problems (50 words):Pls refer the file attached for more details
It is built on the secondary problem given below. Because of the secondary problem, we have all the source problem. You need to do the Secondary problems first. Then u refer to the source problems, saying these may the source problems causing all these problems to happen (Eg,sales declining).Pls don’t talk about the company,eg :The founder or owner or anything.
But not economic crisis, it can be a problem if you are unable to manage the company to survive in this economic crisis. That’s a problem. So, look at weaknesses, problems with in the chosen Tata’s subsidiaries.
2.0 Secondary problem (100 words)
It can be divided into 2, Short term and long term. Write Minimum 5-6 current problems based on the research and each problem in 1 sentence.
Short term (Just state the problem in 1 sentence but it should be clear): 2.1 , 2.2 , 2.3, 2.4 ….
These are the problems that can resolve within 1 year using strategies. Eg: Promotions are short term strategies, overstocking, High prices
Long term: (Eg: Leadership can be problem, coz the company couldn’t find a good leader) 2.5,2.6…..
3.0 Analysis (500 words, major part of report carries 50% marks. (Pls read the file attached)
Use framework such as SWOT, PESTEL AND PORTER’S five forces in a table with a comprehensive long list relating to Tata subsidiary that we are working on, with in text citation. This will not be inclusive in the word count. This paper has to be attached at the back of the report as appendix A(PESTEL) B (PORTER) and C (SWOT) for the lecturer to refer as a proof that we have conducted the research.
Then in the main essay (500 words), discuss those factors from above PESTEL, PORTER’S AND SWOT analysis that has direct impact on chosen Tata subsidiaries’ secondary problem. You have to write in paragraphs. Meaning the 3 analysis conducted should be related to the secondary problem discussed.Especially, the strengths(SWOT),Because it will help you to resolve the problem.
4.0 Alternatives (70 words)
Discuss the strategy to resolve the problems identified in the secondary problems in 1 or 2 sentences. Minimum 6 alternatives needed. No need intext citation because it is the strategy proposed by you. It should be clear and concise.
It is also divided into Short term and long term alternatives.
5.0 Recommended strategy (10 words)minimum 4 strategies
In this straight away say that the company will be proposed to use strategy S1 and S2…(selected from above alternatives ). U can even cut and paste from above alternatives (1 or 2 lines) saying “It is proposed that Tata will adopt S1….. and S2….. and S3. You can divide this into Short term and long term strategies (5.1, 5.2, 5.3…….)pls refer the attached file.
6.0 Justification of Recommendations (230)(this carries 15% marks)
You need to briefly analyse and demonstrate why the recommendations selected from alternatives are the most effective in solving the problem. Eg: S1, is good in terms of solving many the HR problems. S3. Is good in terms of increasing sales..So likewise compare and contrast all the strategies and identify which strategy is better discussed in recommended strategy based on criteria’s, Eg: resources, cost benefits or strengths and weaknesses. So the criteria should be clear (based on what criteria u have to compare the strategies)
For example you can say , S1 is more better than S4 because of so and so reason….and explain the reason behind. So compare the strategies, based on the resources or the cost benefits (Eg: strategy, S1 is more cost effective than S2, but result may not be good) U can also compare strategy based on weaknesses and strengths. Likewise compare the strategies each other.
7.0 Implementation, Control and Follow up (50 WORDS)
Come up with a table of how will you implement the above suggested strategies. Pls provide commentary. Every table you should have a commentary. ( eg: S1,How you gonna complement strategy, S1. You need to come up with a timeline. You can only wrie 50 words, that’s why u need to make it in a table.
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