Topic is about: apple iphone
1. Why? (Why did they want to innovate);
2. Who? (Who was the target group);
3. Where? (For which distribution channels, countries, regions or continents)
4. What? (Evolutionary or revolutionary; products, services and/or business models)
6. Which? (Which criteria the new concepts met)
Â• An Individual written report on the chosen topic is to be prepared using an appropriate academic writing style and to include a list of references.
• Read the guidelines provided above for guidance on how this report should be prepared; also refer the marking criteria from previous written assignments. Make sure that any analysis you present is your own – not simply a summary of what is presented in source or reference materials. Your report must be an analysis report not a literature review.
• The word limit is 2000 words minimum to 2500 words maximum – not including the References section.
Word count includes the first word of the first section heading to the last word of the last section in your report (but it does not including the References section).
• The submitted report file can be in MS Word or PDF.
• Do not simply present the information requested for this assignment in a question and answer format in your report i.e., do not reproduce the questions from the previous page in your report.
• Don’t waste time with fancy layouts, colours, cover pages, and so on. A simple text-based format is all that is needed with the report layout consisting of a few sections of text (with section headings). Use photos or diagrams sparingly only if necessary and/or relevant to include in your report. Just use a basic and common text font such as Arial or Times New Roman with at least 10 point font size for body text. Single-spaced paragraphs are acceptable.
• There must be a Reference Section (Bibliography) in your submission. Marks will be deducted if it is omitted, not suitably formatted, or lacking more than at least six relevant citations. Use a suitable referencing style such as the Harvard Style or IEEE.
• Don’t be tempted to plagiarise. If you unsure what constitutes plagiarism, cheating, or collusion then refer to the Academic Honesty information provided for all units on Cloud Deakin in the Unit Guide and Information folder. It is your responsibility to fully understand what constitutes plagiarism, cheating, or collusion and what the consequences for students at Deakin University can be for offenders.