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Assignment 2 is to be structured as a business report (word document) and must contain the following sections: 1. Introduction:  Introduce and describe the company. State the product/product line you have chosen to analyze and introduce the meaning of the 4 P’s (product, price, place and promotion) pertaining to that product. (5 marks) 2. Product Strategy: Describe the product with regards to its classification category, the stage in its product life cycle, and its branding strategies ...

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