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Based on the Task 2 Proposal to develop a strategic marketing plan for attracting international tourist from New Zealand to attend and actively participate in The Planting festival. The aim is to attract a minimum of 200 (new) season camping attendances by international tourist from New Zealand to The Planting Festival in 2018. It is anticipated that in the following 2 years attendance by international tourist from New Zealand will grow to 300. Marketing Budget:   Attendance Target: Year 1=$10,000  200 Year 2 = $5,000  250 Year 3 = $5,000  300

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MAN304 Issues in International Business

To undertake an individual International Market Analysis by developing a report to apply a range of international business analytical approaches within a global market context.Assessment DescriptionTo complete this assessment, you will need to select one firm. The firm can be a private or a public c ...

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Developing Marketing Strategies

Based on the analyse of the current internal and external situation of HelloFresh in different countries using the CBSE pyramid and SWOT analysis this paper concludes that market entry strategy selection and implementation suggested for a new product in th is ...

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Marketing Situational Analysis

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