PURPOSE
The Purpose of the assignment is to encourage the student to think as the Management Information System (MIS) manager, evaluate the technology adoption by other businesses and develop Information System (IS) planning for a new business.
REQUIREMENT / ASSIGNMENT QUESTION
Snazzy2U is a boutique that plan to develop a mobile-boutique system. As a newly appointed MIS Manager, you are required to research several other companies with similar operation such as Zalora, Forever 21 and eShakti. In order to perform the comparison, you are required to download their mobile apps from the Play Store and use them so you can experience the transaction from sales order to delivery/logistic. This is to ensure you and the development team understand the nature of the competitors’ businesses.
a) Discuss the IS strategies for Snazzy2U by using the Value Chain and Competitive Force models to appreciate the Information System functions required to operate its business activities effectively.
b) Develop a comparison table* on the functions and reporting features of three competitors as a benchmark for Snazzy2U in its new Information System adoption. Compose an Information System Plan** taken into consideration the Strategic Management and current technology infrastructure needs of Snazzy2U.
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