Project Study Model plan Part A: (This part is about myself, where can I find job by business certificate and what this filed interest about. Don’t write more than 350 words • BA Business management • Work in corporate investment banker; management consultant; chartered management accountant. • Interest in business; managing business and managing people and organisation. Part B: 350 words (comparing between two universities I have already put the similarity and difference just more details. Lecturer section just writ around 60 words, • BA Business management at Newcastle university • LJMU and Newcastle university o Similarities: ï‚§ Managing people and organisation. ï‚§ Contemporary Issues in management in different level ï‚§ Managing project. o Differences: ï‚§ Newcastle University give more opportunity to specialise with option modules ï‚§ LJMU teach study skills ï‚§ Newcastle do not have practical exam ï‚§ Newcastle University offer work placement/study abroad in level 2 ï‚§ LJMU has more emphasis on small business (e. g. small business management and accounts) • Lecturer: Bill Davies o He has been level 4 tutor for the BABM group for four years o He is module leader for 4003 BIBM academic study skills at level 4 o Lectures in 5011BUSBM E-commerce at L5 o He has acted as external moderator and support with YPC who deliver his modules on their programs. Part c: (this part 750 words) • Principle of marketing. • Advertisement • What the strategy Apple and Samsung follow to promote their products? • Discussion o The difference between theories of advertising o The relationship between advertising objective and marketing objective o The advantages and disadvantages of advertisement o How people effect by advertisement • Conclusion: Advertisement very important factor in business and it is the link between people and most products. • References: Blythe, J. (2009) Principles and Practice of Marketing. United Kingdom: South-Western/Cengage Learning Please use Harford system with links.