The assignment will be 2 part first one will be Work proposal I need it 25/11/2016 Second part will be as below point and attachment: 1. Introduction This assessment is an individual assignment. The assignment has two sections (Part A and Part B): in Part A, you are required to write a scholarly academic article based critical engagement with a chosen topic; part B focuses on critical discussions of key factors that need to be considered for a medium-term corporate strategy. Part A Mobility plays a critical role in the way we live. Our food, clothes and household waste all need to be transported, contributing to our economy and quality of life. Movement of people from one location to another without traffic stress is critical to ensure the quality of life to the people living in the city. But the increasing use of planes, cars and other fossil-fuel dependent modes of mobility are causing more pollution, putting at risk our environment and health. It can also be noted that the traffic accidents are affecting the society indicating the need for smarter mobility. Cleaner and smarter mobility/ transport can actually meet Oman’s need for mobility and at the same time deliver many public health benefits, including cleaner air, fewer accidents, less congestion and less noise pollution. Carbon-dependent transport sector can be turned into a clean and smart mobility system. The purpose of the task is to understand the significance of Smart Mobility, and explore their connection with IS-IT strategy. Write a research article critically analysing IS/IT strategy frameworks/models. Investigate the nature of IS/IT strategies that successful firms/cities undertake. You are required to focus any one of the following topics: • Smart City logistics • Urban Cable Cars – A case study of Oman • Mobility as a service Part B The objective of Part B is to formulate business processes/objectives and critically evaluate strategies pertaining to a city with particular reference to information systems and information technology applications. You are required to imagine a fictitious organisation belonging to ‘smart transport’ business domain. You can make relevant assumptions such as annual turnover, contribution to GDP, market share, products/services etc. You are required to define and discuss the structural identity and analyze the organization using appropriate concepts and strategic decision-making models in relation to IS/IT strategy. You should define the various strategic choices available and identify the barriers to implementation. You are also required to initially analyse any key characteristics of the sector to which the identified organisation belong. The assignment must include a critical discussion of any key factors and important themes that need to be considered in the formulation of a medium-term corporate IS/IT strategy for the identified organization. The critical aspects of IS/IT strategy such as demand, control framework and supply concerning the organisation should be justified. You should define the various strategic choices available and identify the barriers to implementation. You are also required to initially analyse any key characteristics of the sector to which the identified organisation belong. 2. Intended Module Learning Outcomes On successful completion of the assessment, the student will be able to: i. Demonstrate a mastery of the complex skills and knowledge necessary to evaluate one or more strategic decision-making models. ii. Critically define the strategic choices that face organisations, using advanced skills in conducting research. iii. Critically identify the barriers to the implementation of strategic choices. 3. Deliverables You should prepare an assignment of approximately 5,500 words in length excluding appendices and references, but is not restricted to, the following. ï‚§ Part A a. Produce an article covering the following aspects of research (approx. 1700 words): • approach to the problem and research questions, objectives • theoretical framework; rigor of literature review • methods or empirical analysis techniques, used data sources • key findings and conclusions • the importance of the research from the theoretical or empirical point of view Part B a. A brief profile of the sector to which the identified organization belongs - including any assumptions made as described previously (approx. 700 words). b. A brief background of the identified organization – organizational details pertinent to the assignment (approx. 500 words). c. Assess the need for IS/IT interventions within the identified organization with particular reference to information systems and information technology applications. (approx. 800 words). A critical analysis of the identified organization using appropriate concepts and strategic decision-making models in relation to IS/IT strategy (approx. 1000 words). e. A critical analysis of the strategic choices when compared to another company (a real-world business) of your choice within the same sector. Provide an analysis of chosen real-word company using appropriate concepts and decision making models (approx. 800 words). Your assignment must be referenced using CU Harvard style of referencing and well organised/structured. 4. Assessment Criteria The assignment will be assessed out of 100 marks using the below mentioned criteria. For a mark of >69% • Show a thorough understanding of the purpose of the activity. • Display knowledge of the major principles, theories, methodologies, and practices involved and an ability to apply them effectively. • Provide evidence of wide reading, including academic journals. • Demonstrate an ability to select critical points, evaluate them and communicate the conclusions effectively. • Provide approaches that are creative, practicable, and supported. • Provide a sound, supported critique of your own work. • Provide sound and supported discussions of further research that may be needed. • Provide a very good individual contribution For a mark of 60-69% • Show a clear understanding of the activity. • Display knowledge of most of the principles, theories, methodologies, and practices involved and an ability to apply them effectively. • Provide evidence of wide reading. • Demonstrate an ability to select critical points and analyse them and draw sound conclusions. • Provide approaches that are creative and pragmatic. • Provide a supported critique of your own work. • Provide supported, discussions of further research that may be needed. • Provide a good individual contribution For a mark of 50-59% • Show an adequate understanding of the activity. • Display knowledge of some of the principles, theories, methodologies, and practices involved and an ability to apply them. • Provide evidence of some reading related to the proposal. • Demonstrate an ability to select key points in the exercise and analyse them. • Provide approaches that are less creative or might not be entirely practical. • Provide a critique of your own work. • Provide discussions of further research that may be needed. • Provide an adequate individual contribution For a mark of 40-49% • Show a barely adequate understanding of the purpose of the exercise. • Display knowledge of some of the principles, theories, methodologies, and practices involved and attempt to apply them. • Provide evidence of reading limited relevant literature. • Attempt some analysis and discussion. • Show some ability to link theory to problems and provide solutions. • Provide some individual contribution For a mark of 25-39% • Made an attempt to complete the exercise. • Show little or no understanding of the principles, theories, and practices involved. • No evidence of academic reading. • An inability to recognize the key points. For a mark of <25% • Work lacks any academic merit as adjudged by the foregoing.