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Question

Answered

You have been asked by the CEO of a major Australian Bank
to advise them on their strategy formulation for International
expansion. The Bank has developed a reputable brand in the Australian
and New Zealand markets and is now looking for suitable
acquisitions and strategic partnerships in foreign markets in
order to grow their business.
The markets that they are currently assessing for entry are
France, Brazil and Korea.

You are required to assess the attractiveness of each market
and put forward recommendations for future action.

A limit of 3000 words overall (plus or minus 10%) is to be
strictly observed.

Management

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Tellus molestie nunc non blandit massa enim nec dui. Tellus molestie nunc non blandit massa enim nec dui. Ac tortor vitae purus faucibus ornare suspendisse sed nisi. Pharetra et ultrices neque ornare aenean euismod. Pretium viverra suspendisse potenti nullam ac tortor vitae. Morbi quis commodo odio aenean sed. At consectetur lorem donec massa sapien faucibus et. Nisi quis eleifend quam adipiscing vitae proin sagittis nisl rhoncus. Duis at tellus at urna condimentum mattis pellentesque. Vivamus at augue eget arcu dictum varius duis at. Justo donec enim diam vulputate ut. Blandit libero volutpat sed cras ornare arcu. Ac felis donec et odio pellentesque diam volutpat commodo. Convallis a cras semper auctor neque. Tempus iaculis urna id volutpat lacus. Tortor consequat id porta nibh.

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1.    Marketing communication mix/elements and channels. Describe the different marketing communication elements, and briefly reiterate which is currently being used by Lorna Jane. Are there any ethical considerations for your target market?2.    Which elements of the M ...

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Learning objectives: Demonstrate a critical understanding of the role and function of marketing in a variety or market and organisational contexts. Critically evaluate and utilise marketing research data and methods to a given marketing situation. Apply and evaluate the principles of organisation ...

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We have some requirement: 1. All references must be completed (please do not use the one with no date, no authors ....etc.) 2. Limited the website type of reference to less than 5 (As databases such as Proquest, Business Source Complete, ABI/INFORM Global, Factiva or Google Scholar looks more reliab ...

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