Observation on the terminology, wording and phrasing used in it. Use the Observation/Comment table on the next page to write down and comment on any ambiguous terms, inappropriate words and examples of poor phrasing you can find in the text below.
Each sentence is numbered to help you list every language and grammar point you find.
(1) Following the recent appraisals undertaken by XYZ, the management has accepted the need for implementing greater group integration within the Acme companies. (2) In order for the group to present a common image it must show a consistent level of performance across all operating units, particularly in terms of marketing and sales skills. (3) To obtain this the board has accepted that central management must play a greater part in directing each company’s activities, although it is recognised that the autonomy of each company must be retained. (4) It is also accepted that significant sales increases can be achieved in the short term by improving the overall group standard of sales management and control. (5) The sales control system should take into account the need for simplicity thereby maximising real selling time (6) the role of individual sales management will be to evaluate their respective sales operations, constantly and critically. (7) From this study the most appropriate system will be selected and then adapted to incorporate the specific operational characteristics of the Acme Group.
(8) As the system evolves, it will be corroborated by referring back to the individual companies in order to ensure comparability with national requirements.