Title: Strategic Management Programme : MBA Assessment Type : Report Writing Currency:MYR (Malaysian Ringgit) Company base : Malaysia SUBMISSION METHOD/MODE: Online via turnitin, In your confirmed role as a Strategy Consultant for a stated client organisation, you have to report to the CEO upon your findings and recommendations for future competitive sustainability. The tasks to be completed in your report are: - 1. INTRODUCTION Produce an industry background statement with an assessment of your client’s current competitive position. [10 marks 400 words] 2. STRATEGIC ANALYSIS Using established conventions submit a carefully evaluated environmental analysis from which to propose justified strategic re-direction for the business to be achieved over the next 3-5 years. [15 marks 600 words] 3. STRATEGIC PURPOSE Critically evaluate the relevance of the client’s Vision and Mission statements as well as their current Core Values for future alignment of these statements of strategic intent with your business re-direction proposals. [15 marks 600 words] 4. STRATEGY OPTIONS FOR GROWTH Using authoritative methodologies, provide a framework for growth within which your proposed strategic direction can be achieved. Set growth targets over the next 3 years. [15 marks 600 words] 5. STRATEGY IMPLEMENTATION Propose the organisational changes needed to accomplish the forecasted growth. [15 marks 600 words] 6. ESSENTIAL CONDITIONS Critically assess the essential environment of conditions which must prevail for your proposals to achieve their desired outcomes. [10 marks 400 words] 7. CONCLUSION Outline the evidence you have used to determine your proposals by citing models, frameworks for thinking, core theories and major contributions from the Literature. Cross reference this summary with the relevant section of your consultancy report. [20 marks 800 words] FURTHER GUIDELINES: The submission of your work assessment should be organized and clearly structured in a report format. Maximum word length allowed is 4000 words, excluding words in charts & tables and in the appendixes section of your assignment. This assignment is worth 100% of the final assessment of the module. Student is required to submit a type-written document in Microsoft Word format with Times New Roman font type, size 12 and line spacing 1.5. Indicate the sources of information and literature review by including all the necessary citations and references adopting the Harvard Referencing System. Students who have been found to have committed acts of Plagiarism are automatically considered to have failed the entire module. If found to have breached the regulation for the second time, you will be asked to leave the course. Plagiarism involves taking someone else’s words, thoughts, ideas or essays from online essay banks and trying to pass them off as your own. It is a form of cheating which is taken very seriously. REPORT STRUCTURE ã€€ã€€ã€€ã€€Cover Page ã€€ã€€ã€€ã€€Table of Contents ã€€ã€€ã€€ã€€Introduction ã€€ã€€ã€€ã€€Body / Discussions ã€€ã€€ã€€ã€€Conclusion ã€€ã€€ã€€ã€€References ã€€ã€€ã€€ã€€Bibliography ã€€ã€€ã€€ã€€Appendices NOTES ON PLAGIARISM & HARVARD REFERENCING PLAGIARISM Plagiarism is passing off the work of others as your own. This constitutes academic theft and is a serious matter which is penalized in assignment marking. Plagiarism is the submission of an item of assessment containing elements of work produced by another person(s) in such a way that it could be assumed to be the student’s own work. Examples of plagiarism are: The verbatim copying of another person’s work without acknowledgement The close paraphrasing of another person’s work by simply changing a few words or altering the order of presentation without acknowledgement The unacknowledged quotation of phrases from another person’s work and/or the presentation of another person’s idea(s) as one’s own. Copying or close paraphrasing with occasional acknowledgement of the source may also be deemed to be plagiarism is the absence of quotation marks implies that the phraseology is the student’s own. Plagiarized work may belong to another student or be from a published source such as a book, report, journal or material available on the internet. HARVARD REFERENCING The structure of a citation under the Harvard referencing system is the author’s surname, year of publication, and page number or range, in parentheses, as illustrated in the Smith example near the top of this article. The page number or page range is omitted if the entire work is cited. The author’s surname is omitted if it appears in the text. Thus we may say: “Jones (2001) revolutionized the field of trauma surgery.” Two or three authors are cited using “and” or “&”: (Deane, Smith, and Jones, 1991) or (Deane, Smith & Jones, 1991). More than three authors are cited using et al. (Deane et al. 1992). An unknown date is cited as no date (Deane n.d.). A reference to a reprint is cited with the original publication date in square brackets (Marx  1967, p. 90). If an author published two books in 2005, the year of the first (in the alphabetic order of the references) is cited and referenced as 2005a, the second as 2005b. A citation is placed wherever appropriate in or after the sentence. If it is at the end of a sentence, it is placed before the period, but a citation for an entire block quote immediately follows the period at the end of the block since the citation is not an actual part of the quotation itself. Complete citations are provided in alphabetical order in a section following the text, usually designated as “Works cited” or “References”. The difference between a “works cited” or “references” list and a bibliography is that a bibliography may include works not directly cited in the text. All citations are in the same font as the main text. EXAMPLES Examples of book references are: Smith, J. (2005a). Dutch Citing Practices. The Hague: Holland Research Foundation. Smith, J. (2005b). Harvard Referencing. London: Jolly Good Publishing. In giving the city of publication, an internationally well-known city (such as London, The Hague, or New York) is referenced as the city alone. If the city is not internationally well known, the country (or state and country if in the U.S.) are given. Examples of journal references are: Smith, John Maynard. “The origin of altruism,” Nature 393, 1998, pp. 639-40. Bowcott, Owen. “Street Protest”, The Guardian, October 18, 2005, accessed February 7, 2006.