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Theoretical Strategic Marketing Principles Add in library

Referencing Styles : Harvard

 Task description: The case study analysis allows you to analyse a case using theoretical strategic marketing principles to identify practical strategic marketing recommendations. At the conclusion of this assignment, you will be able to apply theory to practice in order to solve and defend your proposed recommendations to the case questions. Case Study: DOES MATTEL’S ICONIC BARBIE DOLL NEED A MAKEOVER?1

Tags: Australia Capalaba Management Teaching in 21st Century University of New South Wales Humanities 


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