Business Case. The Video Business Interview and Case to be critiqued will be announced by Seminar 03 and will be available under Blackboard > Assessments > 2) Video Business Case Report (20%). Students are encouraged to review the Background video segments for the Video Business Case selected for analysis.
Students will act as an independent professional business consultant reporting to senior managers of the company concerned. Students are expected to provide informed and robust advice to this business client. A sophisticated understanding of the critical aspects of this Video Business Case needs to be demonstrated. A succinct and high impact report is expected.
The report is expected to be 2,000 words, including an Executive Summary (<300 words) but excluding References.
Introduction, table of contents and appendices are not required and will not be marked. Students need to display their correct name (underline Lastname), Curtin University ID number, Industry ID, tutor’s name, tutorial day, time and the total word count on the top right side of the cover page of the assignment submitted. Assignments exceeding the 2,000 word limit will be penalised 10% of the total mark for every 100 words over length.
To support assertions made about the case being critiqued refer to the Required Readings provided in the Unit Outline
Program Calendar. Students are strongly advised to refer to a minimum of five relevant and credible sources. Extension
Reading information is provided in Blackboard. In particular, refer to the Hosie, Forsyth and Baird (2016) paper on Researching and Writing a Video Business Case Report (Blackboard > Assessments > 2) Video Business Case Report (20%)).
Assignments should address the Video Business Case Report Assessment Rubric provided in Blackboard > Assessments >2) Video Business Case Report (20%).

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