management

21 Pages

MKT3IMK International Marketing

Task: Company and Product Analysis: provide an analysis of the business and product performance from a domestic perspective. This discussion should provide some information about the competitive ...

Course

MKT3IMK

Type

Essay

Subject

Marketing

University

La Trobe University

5 Pages

Marketing

This assessment is designed to engage you in the subject and to begin to develop an understanding of central issues in marketing. It will also be the start of the discussion and comparison with ...

Type

Assignment

Subject

Marketing

3 Pages

Analyse the current and potential customers using relevant theories and models. The analysis should clearly show: Who are the customers and what are the key customer segments. For each key ...

Type

Assignment

Subject

Marketing

Management

Question

Answered

The task is to prepare an international marketing plan for a specific product/product group for a specific target country/market. This is an industry-based assignment. Please choose an Australian company for this assignment and select one of their products/product groups (manufactured goods or service) for export. The target country to which the product will be exported should be selected from the list of countries provided in the following table. Targeted Country- Singapore Company- Nancybird (Melbourne based apparel and accessory brand) Link for reference- Product- Leather Goods I have attached the files required for the assignment. Please follow Deakin Harvard referencing https://www.deakin.edu.au/students/studying/study-support/referencing/harvard

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MKT3IMK International Marketing

Task: Company and Product Analysis: provide an analysis of the business and product performance from a domestic perspective. This discussion should provide some information about the competitive advantages that the business might leverage in international markets. You should: - Br ...

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This assessment is designed to engage you in the subject and to begin to develop an understanding of central issues in marketing. It will also be the start of the discussion and comparison with your peers on topics of the marketing concept and market management, and starts the process of the m ...

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Analyse the current and potential customers using relevant theories and models. The analysis should clearly show: Who are the customers and what are the key customer segments. For each key segment: • What is the buying process? • What are the customer needs and selection criter ...

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