Q1 What novel value proposition (new product or service) do you suggest for your chosen organisation?
Q2 Who are the targeted customers (target segment) for your novel value proposition?
Q3 The recommended canvas to complete for assessment 1 is the Value Proposition Canvas by Osterwalder, Pigneur, Bernarda, and Smith (2014, pp. 8-9). Notice that completing the Value Proposition Canvas also corresponds to completing elements 1 and 2 in the Business Model Canvas by Osterwalder and Pigneur (2010, pp. 16-41).
Q4 How are you going to actually going to develop and deliver the novel value proposition (new product or service) suggested in assessment 1 to your customers?
Q5 This problem focuses on a range of operational and supply chain issues that are part of expanding your organisations capabilities to fully transform your paper version of the value proposition (product or service) into a physical product or actual service, manufactured in full volume and to market and distribute your actual product to your chosen customers around the world. It also focuses on the profitability of doing so.
Q6 The recommended canvas to complete for assessment 2 is the Business Model Canvas by Osterwalder and Pigneur (2010, pp. 16-41). You can address the above problem by expanding on the elements 3 to 9 as specified in assessment 2 criterion 1.
Q7 In the detailed assessment description for assessment 2, criterion 1, some students are not sure they had to complete the business model canvas and the disciplined entrepreneurship canvas.
Q8 What is the future business potential (is there a chance of a big market for the idea?)
Q9 Initial investment required (what is the staged investment approach?)
Q10 Explain how a staged/phased investment approach helps remove uncertainty and increases certainty for future investments.
Q11 What is candid and critical self-analysis?
Q12 How did you go when applying secondary research for the assessment? For example, are you good at online primary research to understand new technologies and sustainability issues?
Q13 How did you go when applying the practical tools for the assessment? For example, are you good at practical market research as described in the unit workbook by Aulet (2017)?
Q14 How was the research and report writing process? For example, should you have used different headings in your report? Did you assess all the assessment criteria for the assessment?
Q15 Where did you learn a lot? Did you learn by reading online, from lectures and workshops or talking to other students?
Q16 What did you enjoy? What was fun and you found it easy? What are good at
Q17 What did you find difficult? Is this an area for you to improve and if so how?
Q18 What is it going to cost and what is the revenue you can generate?
