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MARK2060 Event Management and Marketing

Question

Answered

Task:

Question:

Write a 1500 word essay in which you analyse the spatial and functionality operational requirements for the three different conference and exhibition scenarios outlined below:

1. A small conference with workshops and forums: 100–200 delegates, 10 exhibitors,conducted over two days.

2. A medium sized conference conducted over 3 days with opening plenary session and 6 to 8 concurrent sessions each day; and social networking activities:
 
600–1500 delegates, 50 exhibitors.

3. A major international 5 day conference with plenary and concurrent sessions and social networking activities each day, closing gala dinner and award ceremonies: 3500–5000 delegates, 400 exhibitors

MARK2060 Event Management and Marketing

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Management

TASK:  Your task will be to select a current consumer good that you find interesting (NOT a service or commercial or industrial product). Your assignment will focus on that product. You may select a brand from your home country. You should assume that you are the brand manager for your chosen p ...

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MKTG8033 Social Media Marketing

Task Creating a Social Media Campaign Guideline and Marking Criteria   Weighting: 40% (20% individual marks & 20% group marks)   In this assessment task, students are required to creatively use their accumulated knowledge and skills to create a social media campaign. Students will ...

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Buad 176 : Professional Selling

Prepare your script for the approach stage of your role play as outlined in this assignment. Please submit a digital copy of your script to the Part 3 Dropbox on Moodle, AND give a printed copy of your script to your instructor before you start your role play. Please be sure to include your name, th ...

View Answer
Q

Marketing and Communications

Students are required to review a current integrated marketing communications campaign of their choice (6 companies). The review should identify the types of media used; a discussion as to their relevance and effectiveness; an analysis of the way in which the IMC tools used are integrated; and an as ...

View Answer

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