Tour- 423 Tourism policy and Planning
Formulate three specifific destination development strategies to capture your tourist market, tackle related issues, and maximize the most of your tourism destination.
• As this is only a hypothetical situation, there will be no need to have maps or spatial analyses for each strategy.
• Develop at least two unique and profifitable tourism products or attractions or activities or services per strategy.
• Create fundamental statements such as the vision, mission, goals, and set of objectives for development. You must also describe the best and appropriate methodology for the development of these fundamental statements.
• Identify the markets that would be best to attract for your destination. Provide strong justifification why they are the most appropriate market.
• Identify your tourism assets and resources, which may be potential or existing natural and heritage/cultural features that motivate tourists to visit.
• Identify your support services—businesses or services that satisfy or help in ensuring an enjoyable experience for tourists. They may be existing or potential services.
• Provide a detailed analysis of the existing destination/products/trends/situation in your destination.
• Provide specifific and appropriate Visitor Management Strategies in anticipation for future increase of tourism visitors.
• Identify stakeholder benefificiaries. How would they be involved in the planning process and what are the benefifits of this development for them?
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