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Preparing the Case Analysis
Step 1. Define the problem
Be sure to identify the problem and not the symptom of a problem. For example, a decline in sales is a symptom of a problem; you must identify the actual cause of the decline in sales.

Step 2. Formulate alternative solutions to the problem
It may be helpful to brainstorm as many solutions as you can and then narrow your list down to three or four solutions you feel are the strongest.

Step 3. Evaluate and compare the alternative solutions
To evaluate alternative solutions you should consider their strengths (e.g., increased productivity) and their weaknesses (e.g., increased cost).

Step 4. Recommend and justify an effective solution
Be sure to record the reasons why the chosen solution is most effective. In your analysis you must provide a recommendation that is supported by your analysis.


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AS2553 Airlines

Sam and Ella are buying their first home. The cost of the house is $360,000. They put 20% down and finance the balance through a 25-year mortgage at i(2) = 4.50%. They have a choice of two mortgages: Mortgage A: Level monthly payments Mortgage B: First monthly payment = $2205.23; Succeeding monthly ...

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