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Unicaf is an on line and blended getting to know higher training platform in sub-Saharan Africa that is dedicated to making higher schooling of global widespread on hand to African gurus and younger f......Read more
Critically Evaluate the Concept of Branding, with examples. How can branding be used to create Sustainable Competitive Advantage?
Branding is considered to be the most vital concept which helps in bringing out the desired elevation in the execution of the business process of any of the organization concerned. It has been evaluated that there are many of the well-known firms those who have significa...
The purpose of this report is to brief the readers with the case of MG Rover and sustainability governance activities of the company. The report is divided into four parts, each one part represents the sustainability issue present in the case along with the actions taken by different companies for the interest of the stakeholders. Briefing the MG Rover case, it should be noted that the company MG Rover collapsed in the ye...
Information required to evaluate project options, and cost of capital and funding options.
Three projects being considered. Projects A1 and A2 are mutually exclusive (based on equipment that would be supplied from two different sources) and Project B which is independent of the A projects. Following are the projected cash flows of the projects:
Year Project A1 Project A2 Project B
0 $(20,000,000) $(22,500,000) $(52,000,000)
How psychological theory is used in advertisement to promote a product/service/system. Specifically, you need to discuss how cognitive, social and consumer psychology has informed methods of advertisement and how these methods help businesses advertise their products.
Learning outcomes assessed:
1. Demonstrate an understanding of the main concepts involved in external communication.2. Evaluate the application of p...
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