CO4609 : Mini Case Study: Tatu Couture expands the reach of its brand online
Chaffey et al, Digital Marketing: Strategy, Implementation and Practice, 6th edition, Pearson Education Limited, 2016
eBay thrives in the global marketplace
Context
It’s hard to believe that one of the most well -known dot -coms has now been established
24 years. Pierre Omidyar, a 28 -year -old French -born software engineer living in
California, coded the site while working for ...
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