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6AG527 Strategic Management

tag 0 Download 12 Pages / 2,997 Words tag 16-07-2021


This module will also offer additional reading material with optional activities for students who aspire to sit CIMA’s E3 exam. These optional activities will also be available to those students who wish to widen their knowledge on Strategic Management, in which case the module tutor will do a skills diagnostic based on the individual student’s formative activities prior to recommending these optional activities.

Please note the optional activities are intended to support you for your CIMA exam but will not lead to an exemption from it. In case you wish to attempt CIMA’s E3 it will be your responsibility to confirm eligibility and to enrol yourself with CIMA

Learning Outcomes:

On successful completion of this module, you will be able to:

  • Analyse the influence of the external environment on an organisation
  • Critically appraise the strategic position of an organisation and evaluate its strategic options
  • Propose methods to implement organisational change after analysing the effect of various change management strategies on an organisation
  • Appraise the suitability of using various tools in implementing strategy and analyse the role played by Information Systems to facilitate this

Produce a corporate appraisal report for the shareholders of SCH to analyse its strategic position and propose and evaluate its strategic options to meet its objectives. Your report should include:

  • the use of appropriate tools and models of strategic management to analyse and evaluate the strategic position and strategic options.
  • a discussion of the key strategic challenges facing the company
  • Analysis of the opportunities available to the company, using Ansoff's strategic directional growth vector matrix.
  • Evaluation of these opportunities using Johnson, Scholes and Whittington's framework
  • Recommendation of which strategic directions would be most appropriate for the company to follow.
  • Other issues, models and tools which you think are relevant
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Total 12 pages

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