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Answer Marketing and Management Introduction In this paper the discussion will be made on the Samsung Company. Pestle analysis will be explained by focusing on the company. PESTLE Analysis Political factor Samsung is considered as one of the largest company on the global platform. It can be investigated that environment in terms of political conditions are conducive. Samsung is company in which there are many political scandals which to...Read More
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Answer: Marketing Mix Defining a proper marketing mix for hotel industry is crucial for the success of hotels marketing efforts. A marketing mix is used to indicate the several marketing variables used by the sales team to target specific guests or target market segments (E.g.: Corporate, Transient, Groups, Conference, Leisure etc.). Product A product is divided into three different levels and they are Core, Facilitating and Supporti...Read More
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