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ACCG315 Accountants In The Profession 2

tag 0 Download 3 Pages / 585 Words tag 02-07-2020
  • Course Code: ACCG315
  • University: Macquarie University
    icon is not sponsored or endorsed by this college or university

  • Country: Australia


Task Overview: 

Reflect on the personal brands of TWO accounting professionals as portrayed in their LinkedIn profiles and then creating your own personal brand.

Assessment criteria:

  1. Analysis and synthesis of information/knowledge/learning from a range of experiences/sources
  2. Critical self-reflection to formulate professional development strategies.
  3. Completeness and relevance
  4. Overall clarity


Critically review the profiles of TWO accounting professionals posted on LinkedIn (You may use Google search)

Compare and contrast these personal brands in the profiles to highlight THREE differences of their personal brands.

Write your own personal brand.

Critique your personal brand in terms of strengths and weaknesses in relation to entering the accounting profession.

Identify and justify ONE specific action you can take strengthen your personal brand before you graduate.

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Total 3 pages

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