Superior Real Estate Agency has opened an office in Collins Street Melbourne. The average monthly property sales is $900,000 and the Estate agent generates its revenue via charging a commission (agency revenue) of 6.0% of the gross property sales. Fixed monthly costs are office rent ($4,000), depreciation of office furniture ($500), electricity ($700), a multi-line telephone system ($600), computer cabling connection ($400) and salary of the office manager ($8500). Variable costs include commissions for the sales staff (55% of agency revenue), supplies and printing (12% of agency revenue), and usage costs for phone and computers (9% of agency revenue).
REQUIRED
(a)Calculate the estate agency’s monthly break even commission / agency revenue in dollars.
(b)Calculate the commission / agency revenue needed to earn monthly net profit of $15,000.
(c)From your answer in (b) above, what is the gross property sales required to generate commission / agency revenue to make a $15,000 profit above breakeven.
(d)When the managing partner of Superior Estate Agency is shown your Cost Volume Profit calculations, he is quite dismissive. He says it is largely useless information because the reality of the real estate business is much more complex and dynamic with the model based on unrealistic assumption. Prepare a detailed response to the managing partner, identifying model assumptions and potential use of the model. (100 words limit)
Question 1
(a) Let the breakeven agency monthly revenue be $ X
Monthly Variable Costs
Sales staff Commission = (55/100)*X = 0.55X
Supplies & Printing = (12/100)*X = 0.12X
Usage costs for phones & computers = (9/100)*X = 0.09X
Total variable costs = 0.55X + 0.12X + 0.09X = 0.76X
Monthly Fixed Costs
Office rent = $ 4,000
Electricity = $ 700
Multi-line telephone system = $ 600
Computer Cabling Connection = $400
Salary of office manager = $ 8,500
Office furniture depreciation = $ 500
Total fixed costs = 4000 + 700 + 600 + 400 + 8500 + 500 = $ 14,700
Break even Analysis
For break even, Revenue = Costs
Hence, X = 0.76X + 14700
Solving the above, we get X = $ 61,250
Thus, to break even the agency must generate monthly revenue of $ 61,250.
(b) Intended monthly net profit (Assumed before tax) = $ 15,000
Profit = Revenue – Total Costs
Let the requisite monthly revenue be $ Y
15000 = Y- 0.76Y -14700
Solving the above, we get Y = $ 123,750
(c) Commission made by the real estate agent is 6% of the gross property sales
Hence, if the real estate agency has to earn $ 15,000 in pre-tax profits, then the property sales should be such that the commission revenue generated must be $ 123,750.
Let the gross property sales be $ Z
Hence, (6/100)*Z = $ 123,750
Solving the above, Z = $2,062,500
(d) The CVP analysis is based on certain assumptions which are satisfied in the given case. One of the key assumptions is that the sale price, variable cost per unit and fixed cost would remain constant. Clearly, this is true for the given business where commission is a fixed percentage of the gross property sale and all the variable costs are constant functions of the revenue of agency. Further, the revenue and cost functions are linear as is apparent from the description. Also, there is no issue of any dynamic product mix owing to which the contribution margin for the business can be assumed to remain constant (Drury, 2016).
Question 2
(a) Accounting rate of return
The tax rate has been assumed as 30%
This method involves calculating the average profit for the investment.
Project A (Investment) = $ 250,000
Project A (Average annual profit) = [175000-(250000/5)]*0.7 = $ 87,500
Project A (Accounting rate of return) = (87500/250000) = 35%
Project B (Investment) = $ 1,000,000
Project B (Average annual profit) = [300000-(1000000/5)]*0.7 = $ 70,000
Project B (Accounting rate of return) = (70,000/1000000) = 7%
Project C (Investment) = $ 500,000
Project C (Average annual profit) = [200000-(500000/5)]*0.7 = $ 70,000
Project C (Accounting rate of return) = (70000/500000) = 14%
Payback Period
Project A (Investment) = $ 250,000
Project A (Annual cash inflows) = 175000*0.7 + (250000/5)*0.3 = $137,500
Project A (Payback period) = 1+ (112500/137500) = 1.82 years
Project B (Investment) = $ 1,000,000
Project B (Annual cash inflows) = 300000*0.7 + (1000000/5)*0.3 = $270,000
Project B (Payback period) = 3+ (190000/270000) = 2.70 years
Project C (Investment) = $ 500,000
Project C (Annual cash inflows) = 200000*0.7 + (500000/5)*0.3 = $170,000
Project C (Payback period) = 2+ (160000/170000) = 2.94 years
Project A (Investment) = $ 250,000
Project A (Annual cash inflows) = 175000*0.7 + (250000/5)*0.3 = $137,500
Project A (NPV) = -250000 + 137500 (0.877+ 0.769+ 0.675+ 0.592 +0.519) = $ 221,900
Project B (Investment) = $ 1,000,000
Project B (Annual cash inflows) = 300000*0.7 + (1000000/5)*0.3 = $270,000
Project B (NPV) = -1,000,000 + 270,000 (0.877+ 0.769+ 0.675+ 0.592 +0.519) = -$ 73,360
Project C (Investment) = $ 500,000
Project C (Annual cash inflows) = 200000*0.7 + (500000/5)*0.3 = $170,000
Project C (NPV) = -500000 + 170000 (0.877+ 0.769+ 0.675+ 0.592 +0.519) = $ 83,440
(b) The best investment would be project A since it has the highest ARR, lowest payback period and highest positive NPV. The next in line would be project C which has a positive NPV. This ranking is not supported by payback period and ARR since both those measures fail to take the time value of money in consideration. Project B is not feasible and hence rejected owing to the NPV being negative (Parrino and Kidwell, 2014).
(c) Besides NPV also, there are several other alternative techniques of project analysis and capital budgeting. The various advantages of NPV are indicated below (Arnold, 2015).
The various shortcomings of NPV are listed below (Petty et. al., 2015).
Question 3
(a) The requisite reasons are as indicated below (Bhimani et. al., 2017).
(b) The performance is more accurately reflected by the income statement since it is based on accrual basis. The accrual basis considers the revenue that is earned from the business operations and also considers the various expenses incurred in this process. The actual cash flow may have a lag and the same presents a distorted picture as the effect of transactions in multiple periods is captured in the cash flow statement. Hence, accrual system based income statement is more representative of financial performance (Heisinger, 2014).
(c) Balance sheet highlights the financial position of the company and provides information about the asset and liabilities outstanding on a given date for the company. It provides information about capital structure, liquidity and solvency. The income statement is reflective of the profitability of the operations and hence indicates the profits generated by the company during the given year. The cash flow statement is prepared on cash basis and highlights the transactions in cash that take place to reflect the closing cash balance (Arnold, 2015).
Question 4
(a) Based on the given data, it is apparent that the accounts receivable days have surged during the period at a rate which is significantly higher than the industry average. This indicates difficulty on the company’s part in collection of receivables arising from credit based sales. The effect of this is witnessed on the cash cycle which becomes longer and hence leads to working capital requirement increase (Petty et. al., 2015).
With regards to inventory days, the trend is similar to that which has been witnessed for the accounts receivable days. Also, consideration needs to be given to the continuously rising closing inventory balance which is indicative of the lack of demand for the products of the company which leads to rising inventory and lower sales for the business (Parrino & Kidwell, 2014). The accounts payable days for the company are on the rise which potentially can imply lowering cash cycle and limited working capital requirements. But, in this case considering the rising accounts payable balance coupled with the decreasing cash balance, it seems likely that the company is facing a severe cash crunch and thereby delaying the payment to the suppliers (Damodaran, 2015).
On the basis of the above, it is apparent that the company currently is facing a short term liquidity crunch which is negatively impacting the company’s operations and the severity of the issue can be gauged from the fact that at FY2017 end, the cash balance for the company stood at $ 5,000 only (Arnold, 2015).
(b) The various actions that need to be urgently taken by the company to improve the situation are outlined as follows.
Question 5(a)
(a) Method A = Straight line depreciation
Reasoning: Depreciation remains same in 2017 and 2018
Method B = Units of production depreciation
Reasoning: Depreciation increases in 2018 and so does the production
Method C = Declining balance depreciation
Reasoning: 2017 has the higher depreciation while the depreciation expense for 2018 is lower
(b) Method A
Method B
Method C
(c) In accordance with the matching principle, the recognition of expense and revenue must be carried out in the same period. As depreciation constitutes an expense, thus, it should be captured in accordance with the asset usage which leads to generation of revenue. Hence, based on the usage and asset type, the suitable depreciation method must be selected (Arnold, 2015).
(d) I am in disagreement with the given statement as there can be sizable divergence between the asset carrying value and market value. The asset carrying value is dependent on depreciation driven by accounting policies and standards but the actual depreciation in value of asset could be different which leads to different market value (Emmauel and Otley, 2015).
(e) Asset carrying value (2018) = Purchase price – Accumulated depreciation = 132000 = 24000 = $ 108,000
This asset is liquidated for $ 98,000 and hence there is a loss of $ 10,000 on asset disposal.
Asset change = Increase in cash (98,000) = Decrease in non-current assets (108,000) = -$ 10,000
The liabilities would not change. Further, the loss on the sale would be reflected in the equity which would be decreased by $ 10,000 and hence lead to the accounting equation balancing.
Arnold, G. (2015) Corporate Financial Management. 3rd ed. Sydney: Financial Times Management.
Bhimani, A., Horngren, C.T., Datar, S.M. and Foster, G. (2017), Management and Cost Accounting 4th ed. Harlow: Prentice Hall/Financial Times
Damodaran, A. (2015). Applied corporate finance: A user’s manual 3rd ed. New York: Wiley, John & Sons.
Drury, C. (2016) Cost and Management Accounting: An Introduction. 6th ed. New York: Cengage Learning
Emmauel, R.C. and Otley, T.D. (2015) Accounting for Management Control. 8th ed. London: Cengage Learning.
Heisinger, K.(2014) Essentials of Managerial Accounting 4th ed. London: Cengage Learning.
Parrino, R. & Kidwell, D. (2014) Fundamentals of Corporate Finance, 3rd ed. London: Wiley Publications
Petty, J.W., Titman, S., Keown, A., Martin, J.D., Martin, P., Burrow, M., & Nguyen, H. (2015). Financial Management, Principles and Applications, 6th ed.. NSW: Pearson Education, French Forest Australia
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