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AF702 Strategic Financial Management

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  • Course Code: AF702
  • University: Macquarie University
  • Country: Australia


In this task you are required to critically appraise the significance of strategic management and decision making to the performance of a selected multinational organisation and apply and critique the various forms of internal and external business and strategic analysis and formulation.

Guideline word count: 500 words 

A.C. 1.1 – Identify a range of business resources to meet organisational objectives. 

A.C. 1.2 - Identify and apply relevant academic theories to understand the various internal and external factors of an organisation.

Task 2: In this task you are required to evaluate the key financial theories relevant to financial decision making. You also need to critically apply strategic implementation techniques such as balance scorecard and portfolio management tools in a multinational organisation of your choice to showcase how financial decision making helps organisations in making effective decisions.

Guideline word count: 700 words                  

A.C. 2.1 - Identify and evaluate key financial theories. 

A.C. 2.2- Apply theories identified on financial decision making. 

A.C. 2.3- Identify and apply strategic implementation techniques using balance scorecard and portfolio management tools. 

Task 3: Evaluate organisational culture and stakeholder management in an organisation of your choice. You can use one of the organisations selected in the above task for completing this task. In this task, you are required to firstly evaluate how the culture of an organisation affects its strategy especially in change management context. You also need to carry out stakeholder analysis for the selected organisation.

Guideline word count: 800 words                

A.C. 3.1 – identify the role of culture on strategy.

A.C. 4.1: Understand the significance of stakeholder analysis.

A.C. 4.2: Understand the application of the analysis on a chosen organisationLearners are required to complete all


Assignment Guidelines

All work must be submitted in a single electronic document (.doc file). This should go to the tutor and Centre Manager/Programme Director, plus one hard copy posted to the Centre Manager.

The assignment must be the Learner’s own work and not copies of theories or models. Direct quotes should be kept to a minimum, and shown in inverted commas. Models described and other quotes used must be properly attributed and referenced as appropriate. Learners must acknowledge or reference any sources that have been used to complete the assignment, listing reference material and web sites used.

Overall word count guide: 2000

Plagiarism and Collusion

In submitting the assignment Learner’s must complete a statement of authenticity confirming that the work submitted for all tasks is their own. The statement should also include the word count.

Plagiarism and collusion are treated very seriously. Plagiarism involves presenting work, excerpts, ideas or passages of another author without appropriate referencing and attribution. Collusion occurs when two or more learners submit work which is so alike in ideas, content, wording and/or structure that the similarity goes beyond what might have been mere coincidence.


Separate Appendices should not be used. Any use of tables, graphs, diagrams, Gantt chart and flowcharts etc. that support the main report should be incorporated into the back of the  assignment report that is submitted. Any published secondary information such as annual reports and company literature, should be referenced in the main text of the assignment but not included.


Where a Learner is using organisational information that deals with sensitive material or issues, they must seek the advice and permission from that organisation about its inclusion. Where confidentiality is an issue, Learners are advised to anonymise their assignment report so that it cannot be attributed to that particular organisation.

Word Count Policy

In total, the assignment report should be approximately 2000 words. Learners must comply with the required word count, within a margin of +10%. These rules exclude the index (if used), headings and information contained within references and bibliographies. When an assessment task requires learners to produce presentation slides with supporting notes, the word count applies to the supporting notes only.

Referencing and Professionalism

A professional approach to work is expected from all learners. Learners must therefore identify and acknowledge ALL sources/methodologies/applications used. The learner must use an appropriate referencing system to achieve this. Marks are not awarded for the use of English; however the learner must express ideas clearly and ensure that appropriate terminology is used to convey accuracy in meaning.

Submission of Assignments

All work to be submitted on the due date as per Centre advice.

All work must be submitted in a single electronic document (.doc file). This should go to the tutor and Centre Manager/Programme Director, plus one hard copy posted to the Centre Manager.

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[Accessed 17 January 2021].

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