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BADM378 Logistics Management

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Question:

You are consulting a company that is looking to launch a new line of televisions. They are in the beginning stages of identifying their supply chain which will need to account for the production of parts and assembly of the televisions to final delivery to the customer. The primary suppliers are located in Xian, China. The televisions are going to be sold through retailers throughout the US. The company does have its own distribution network, but is willing to consider other options.

Part 1. How would you advise them on sourcing (including INCOTERMS), transportation, customs, and distribution?

Part 2. Explain your recommended strategy, the advantages and disadvantages for each topic, and the plans for measuring the supply chain.
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