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BI1504 Strategic Management

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Questions

Read the case study on Krispy Kreme Doughnuts and answer the followings:
 
1. Conduct a SWOT analysis on the given company in order to identify and evaluate the importance of the impact of external and internal environments on the company.
2. Apply Porter's five Forces Model to determine the competitive position of the given company.
3. Propose and justify five strategies to respond to the external forces identified in the SWOT analysis, which give rise to opportunities and threats. 
4. Propose and justify five strategies to respond to the internal forces identified in the SWOT analysis, which give rise to strengths and weaknesses.
5. Drawing from the case and your analysis to date, propose and evaluate two strategic options that would be relevant to this company. 
6. Recommend the best strategic option for the company. Justify your choice. 
7. From your chosen strategic option propose three strategic objectives that the company should aim to achieve within next five years, and identify, with justification, a control mechanism for each strategic objective.
8. Drawing from information given in the case, develop a Mission and a Vision statement with justifications for each.
9. Identify three key stakeholders who would be critical to the success of implementing the strategic vision. Evaluate the importance of the role of these stakeholders in achieving the strategic vision.
10. Propose and justify two effective communication strategies to engage these stakeholders with the strategic vision. 
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