1.What does the article set out to do? In other words what is the objective of the author?
2.Does the article use any theoretical framework related to Business Strategy? If yes, explain the framework briefly. What are the strengths and weakness of the framework?
3.Methodology: What methodology have the authors used to collect data?Is the article cross cultural? If yes please explain why you think it is cross cultural.
4.Data Analysis: How was the data analyzed? In other words what statistical tools were used?
5.Findings and conclusion What were the findings and conclusion draw from the article?
6.How did the article contribute to the theories and concepts of Business Strategy?
1).The article focuses on the understanding of the core competencies of the organizations and thereby undertakes steps to design strategies accordingly. It is mainly based on the contingency theory of the organizations and thereby helps in determining the different aspects of the change that the company must undertake in order to bring in progress in the market. The article enumerates the steps that the manager must take in order to understand the driving forces of the organization like the economy, demography, the challenges faced by the organization in the internal and the external environments.
2).The article also enumerates the ways in which the organizations can overcome the core challenges through the formulation of the strategies that addresses the driving forces of the concerned organization. It helps the organization in making a systematic review of the different changes that are being undertaken by the organizations for bringing in the improvements. An implementation plan is also an important factor that is being discussed in this article, which helps in determining the completeness of the strategic steps that the company plans for its improvements and sustenance in the market. The article makes use of a case study for enhancing the understanding of the steps that are being discussed for bringing in the changes in the structure of the organization. The involvement of the case study facilitates the systematic flow of the steps that the company or others might take while considering the strategies for improving the situation.
3).The methodology that is being used by the author is based on the implementation of the steps on the concerned company and thereby recording the outcomes. It has helped in the understanding of the important concepts of the organizational culture and the implementation of the strategies based on the achievement of the common objective of the organization.
4).The data was systematically broken to bits for the proper understanding of the steps that the organizations are required to consider before taking the decisions. The steps of strategic management are being emphasized based on the different aspects of the competitive environments and the market situation of the organization. it is also determined by the economy created by the organization and the retention of the workforce for the smooth functioning.
5).The article also helps in determining the different aspects of the competitive environment faced by the organizations thereby defining the situations, which might lead the company to bring about the change in its systems.
6).The article helps in the clear understanding of the steps and procedures that are being undertaken by the organizations for improving the market situation. On the other hand, the situational analysis and the decision making based on the situations faced by the organization helps in enhancing the situation of the organization in the market.