West Australian Equipment is an Australian-owned company selling forklifts, farm tractors, small trucks and spare parts to industry, with a rental division leasing forklifts, farm tractors and small trucks. The company's head office is in Melbourne and West Australian Equipment has branches in Brisbane, Melbourne, Perth, Adelaide and Canberra.
After 12 years in business, focusing on forklifts, farm tractors and small trucks, West Australian Equipment has been offered the sales rights to a range of medium and large trucks from an overseas supplier. This opportunity will provide West Australian Equipment with an advantage in range over its competitors.
Sales results over the past five years have indicated strong growth in forklift and truck sales, which have averaged 10% sales growth per annum. The rental market has been in decline for the past three years due to the reduced costs of these vehicles and some taxation benefits for purchases of these vehicles.
Taking the sales opportunity will, however, entail some significant changes, including significant changes to company structure and operations. The company will reposition itself to focus solely on retail sales and service and exit the rentals market, in which forces such as competition and consumer choice reduce potential profitability.
The changes will necessarily impact workforce planning. The company will need to ensure it has the right people with the right skills at the right time to achieve objectives. West Australian Equipment will need to closely monitor turnover and recruitment and implement strategies to retain skilled people and ensure critical roles are filled. In accordance with the organization's values, West Australian Equipment intends (to the extent feasible) to recruit from within the company and up-skill or reskill existing rentals employees who wish to remain with the company.
Workforce planning is a very crucial for every business organization. it helps in achievement of organization goals when well addressed by Human resource manager.
Workforce planning can be used in the case of West Australian Equipment Company where there is need for more workers for the newly introduced services.
Concepts of workplace planning will also the company in the process of downsizing.
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