Welcome to your Student Assessment Workbook for BSBINN601 Lead and Manage Organisational Change.
This Student Assessment Guide will give you the opportunity to show your skills in determining strategic change requirements and opportunities; and to develop, implement and evaluate change management strategies. This will be achieved through producing and implementing a Change Management Plan and a Communications Plan within a simulated business environment, FitLife.
This assessment is based on the following simulation:
You will complete a number of tasks in developing a change process, implementing and critically evaluating its outcomes. These tasks will be based on your role of Business Change Management Officer (BCMO) in a simulation for FitLife, an organisation that is a chain of fitness and health clubs in Australia.
To do this case study, you will require to complete a number of tasks referring to the following resources:
FitLife’s policy and procedures related to risk management.
FitLife’s policy and procedures related to recruiting and selecting new staff members. FitLife’s internal communications policy and procedures when engaging in internal communication practices amongst staff members.
Meeting Code of Conduct Organisational set of rules to conduct effective meetings with internal and external stakeholders.
FitLife Strategic Review A strategic analysis which provides a snapshot of the internal and external environment including a summary of the trends and opportunities in the health and
Remember, you do not type your answers in this Student Assessment Guide, but use the Student Assessment Workbook which is a separate document. This document is simply a guide to explain what you are required to do, and by doing so, this will assist you to perform at your best.
Please note that your responses for this assessment can (where appropriate) use dot point format. Please refer to the example provided to you in your Student Assessment Guide.
Note that to be deemed competent for this unit, you must achieve a satisfactory outcome for all of the assessment tasks. This includes meeting the following conditions:
- you must complete all of the tasks outlined in this Student Assessment Guide document to the standard indicated in the performance requirements; these are listed under each of the tasks
- you will then submit your completed workbook to your assessor electronically
- you must perform the above two points within the given timeframes by your Assessor.
Please be aware that your Trainer/Assessor is here to provide you with the necessary support throughout the assessment process so that you can achieve the desired outcomes. If you have questions, then contact them for guidance.
Your assessor will go through the assessment for this unit BSBINN601 Lead and Manage Organisational Change. It is important that you understand this assessment before taking on the tasks. To confirm that you have been given this overview, we ask you to complete the following Pre-Assessment Checklist.
You are required to carefully read each checklist item provided below and tick either ‘Y’ to confirm your understanding or ‘N’ if you disagree. In case you disagree with an item, please provide your reason under the ‘Comments’ section.
When you have done this, we ask you to sign this Pre-Assessment Checklist. This acknowledges that your
Trainer/Assessor has discussed all of the information with you prior to undertaking this assessment.
In this assessment you will undertake a number of tasks associated with developing a change process, implementing and critically evaluating its outcomes for a health and fitness organisation, FitLife, in accordance to the strategic review the company has recently conducted through an external marketing agency named Statistica Australian Marketing Research Agency (SAMRA).
The focus is on producing and evaluating a Change Management Plan that is based on the following actions:
- identifying change issues
- developing a change management plan
- consulting with relevant stakeholders
- developing and implementing a communication plan
- monitoring and adjusting change management activities in accordance to outcomes achieved.
Task 1: Identify Change Issues
1.1 Identify strategic change needs through an analysis of organisational objectives
Strategic change is required in an organization when the organization goes through several problems and incurs losses and thus they need a change in their approach to rectify their mistakes and to bring bout new changes within the company. Strategic change means to change the strategies, objectives and goals of a company. All the objectives, goals and the visions of the company undergo a change. For example if two or more companies sell the same products and they want to stay ahead of the other companies they will have to adopt some new techniques and new ways to do so. There are several models of introducing change in a company, the Kotter’s change model help the companies to go through a certain procedure to achieve certain changes. The steps of introducing organizational changes are as follows:
- Establishing the fact that change is required in the company and making the people of the company understand that how much the change is important.
- Making a group of supporters and who will understand the need to make changes and will also help others to co ordinate with each other to reach that goal.
- Developing new goals and strategies to take the company to new heights, the new strategies and goals will help the organization to flourish in the future.
- Communicating with the employees properly so that they are able to understand the new rules and visions of the organization.
- Encouraging the employees to make the changes possible within the organization.
The changes which are required to be introduced in the organization are as follows:
- The introduction of technologically advanced gym equipment is required to make the organization successful.
- A new mobile app is also required to be launched so that more people can get involved with the organization.
- An expert nutritionist and a doctor will also be hired for each and every branch of the organization.
- The last change will focus on the safety of the clients and there will be an ambulance and a first aid arrangement.
1.2 Review existing policies and practices against strategic objectives
Required Policy & Practice
The policies regarding the registration of the members requires to be This policies are required to be changed to enable everyone to be able to use this
Made more flexible so that everyone can participate in the health and health application.
1.3 Monitor the organisational behaviour and external environment on change strategies
Insert your response into the tables below:
Organizational behavior is the study of the behavior
Organizational behavior has huge impacts on the lives of the people within the
Of the people who are in an organization and the organization. The behavior and conduct of the people helps in maintaining the Behavior of the individuals are very important to organizational policies. Proper functioning of the company
1.5 Review and prioritise change requirements in consultation with the Business Change
Make the necessary modifications to your Change Management Plan. Refer to your Student Assessment Guide for instructions.
Change management plan is needed for to make a proper budget, goals and resource allocation for the company. There are certain steps to write a change management plan. The first step is to explain the reason to bring about a change. The second step is to determine the possibilities of bringing the change. Identifying the stakeholders of the change management in the next step, after that the benefits expected is needed to be clarified. A sustaining communication system is also needed for maintaining the changed plan.
Task 2: Develop change management strategy
This task continues to develop from Task 1. Throughout this task, you will use the change initiatives agreed with the Business Change Manager
2.2 Undertake risk analysis to address potential barriers to change
Insert your responses into the Risk Management Plan template:
2.5 Develop draft Communications Plan including reporting protocols
Insert your response into the Communications Plan template:
2.6 The Change Management Cycle
Change management cycle is a long term evaluation process that ensures the sustainable and effective implementation of organized changed which can increase the productivity and profitability of the organization. Each or every stapes of this change management cycle has to be developed considering the potential incorporation of the organizations for any further occasional obstacles or risks.
- Establish the change requirement: The management team of the company FitLife has to find out and analyze the operational gap and work flow anomaly. To identify these factors the internal research within the organization work flow is highly required. On the other hand, opinions and feedbacks of consumers are also very important in order identify the most lagging operating issues.
- Change management plan: In the second stage of change management planning of the most effective approach and decision making are two of the most essential criteria. The planning should incorporate all the stake holders, management, marketing, facilities and other departments in order to minimize the discrepancies that might occur during the execution or implementation of the change.
- Implement the changes: Proper coordination, effective management, transparent communications are the most essential tools to implement the organizational changes with less execution fault. FitLife should build a efficient interconnection and integrated work structure that can help to incorporate the planned changes according to their computability. Structural implementation will also help to develop appropriate monitoring system.
- Monitor the performance: Proper surveillance and guidance system is the fundamental requirement of any operation. In case of implementing the changes FitLife should make a cooperative and supportive monitoring and guiding system. Keeping close observation on the implemented changes can also help to identify further potential implementation of changes.
- Sustain the changes: Like a roof a building maintenance and sustaining balance is a protective part of any implemented changes. Sustainability is the core measure of a successful planning and execution. Therefore, the management of FitLife must consider the adequate working process to ensure the sustainability of the implemented changes. During as balanced and sustaining foundation analyzing the requirement of further growth is possible.
2.7 Obtain approval from the Business Change Manager Make the necessary modifications to your Change Management Plan. Refer to your Student Assessment Guide for instructions.
Task 3: Deliver the Communications Plan
This task continues to build on the information gathered from the other assessment tasks. It requires you to prepare and conduct two meetings with two FitLife stakeholders to embed the roll out of the change management project.
The root cause of resistance is employee’s reluctant nature to accept the change and new processes.
Further, employees might also think that such change will not going to last in the organization hence, do not accept such changes within the organization. The risk control measure will be providing positive effects and examples of the introduced change in the career of the employee. Through this process, he or she will be able to understand the effectiveness of the change and might agree to take active part in the change management process.
Analyzing the behavior of the employee, regarding the work he or she has been allotted, or the kind of role they are offered in the change management process The manager and leader of the organization It might take one week to make such employees aware of the beneficiary effect of the change management process.
Forcing change Several managers and leaders do not seek feedback from the employees regarding the change management process, but they force the change on their shoulders. This is the primary risk related top organizational change management and manager and leaders attitude is the reason behind such issue. The managers and leaders should understand that the employees are integral part of the organization and therefore, they possess the right to understand and provide their consent to each change the management is deciding to implement in the organization. Therefore, the control measure will be including employees in each change management related decisions so that they can be valued. For this, the manager should observe each activity of the employees, and should provide useful assistance wherever needed. The responsible person for such activity will be the organizational manager and leader as they have the ability to control the employees and their feelings. It might take 1 to 2 weeks as employees might resist the new changed process in their organization.
disruption Disruption of one process and implementation of another risk factor as employees become accustom to a process and change management leads them to perform a process that they have not practiced. Therefore, it becomes an important risk factor due to which employees resist the change management process. To control this risk, the employees should be intimated regarding the changed process and they should be provided with enough time so that prior to actual action, they can practice their skills ion the newer process. The managers and leaders can take such descion.
After the training process measurement and observation can be carried out using test and questionnaire regarding the newer process.
Managers and leaders are primarily responsible for such activity It can take 1 to 2 months as becoming accustomed to newer process takes time.
Leadership It is another risk factor as lack of effective leadership disrupts the process of change and employees become unaware of the successful nature of the change management process. To control the risk, effect leadership should be included in the organization so that effective process can be carried out. It can be measured by the number of employee who become aware of the process and accepted the changed process.
The responsible person is the leadership and management
The Outcome Sheet below is the assessment tasks for each of the assessment event that the student is required to complete. Assessors, tick ‘S’ if the student achieved a satisfactory outcome for an assessment task and ‘NYS’ if the student does not meet these requirements. Also, you are required to write comments on the quality of this evidence under the ‘Comments’ column. As for your final judgement on the student’s overall performance, tick ‘Satisfactory’ if the student achieves a satisfactory outcome for all of the tasks or ‘Not-Yet-Satisfactory