Challenges in Cultural Communication
There exists certain cultural barriers and issues at two primary business levels. These levels are inter business communications and even business to business communications. Due to globalization, people are often hired from different countries and thus due to this, the employees often face certain problems in relation to this and there arises scenarios of misunderstanding from such interactions (Samovar et al. 2014). The cultural roots tend to play a huge role in the professional behavior of an individual and this is what impacts the communication between different parties.
In the business to business communication even a comment which is not in context may contribute to a misunderstanding during communication. For instance, the Japanese population are not that comfortable thinking and speaking out loud and thus, this leads to problems during business meetings with them.
The business to business communications are majorly affected by the diverse upbringing of the different partners and clients involved. Due to budgetary constraints different companies do not invest in understanding the ethical and social systems unique to different cultures and thus, they often face issues in the lucrative foreign country opportunities.
The given topic on Intercultural communication is very interesting and it has been chosen in order to understand that the promotion and implementation of a commitment towards the intercultural communications can help a business and the company will be able to cater to the cultural needs of different parties efficiently (Piller 2017).
Reason why the topic seems interesting
Intercultural communication is the need of the hour
With globalization, various merging markets have expanded largely and it is due to this reason that it is extremely important for different individuals as well as the different business organizations to be able to communicate effectively with different cultured organizations or different cultured people (Jandt 2017). The social requirement of all the parties need to be respected in order to foster an environment of mutual growth and in order to be able to find success in the long run. The communication also comes in useful in scenarios, where the company caters to the needs of the different customers. According to me, the intercultural communication capabilities should be adopted by all organizations aiming to find success in the long run.
It is one of the primary reasons why business often fail at expansion
Very often different business enterprises fail to find success in the long run due to their in capabilities in the given domain. This is the reason why it is important to engage in training seminars and programs to train the management as well as the employees and assist them in ways which will help them to deal with the people from different cultures and social backgrounds. According to me, in the competitive environment it is extremely important for an individual to ensure that the business remains competitive and thus, they need to ensure that this aspect is correct. Company like IKEA could not work out in a country like China. This is because, IKEA failed to adapt to the culture of China and due to this reason they could not explore the growing Chinese market. Hence, I find this topic quite interesting and would like to explore in the given domain.
Lastly, when intercultural communication skills of the different members in a firm have been successful it has led to the long term benefit of many organizations. I believe that as stated earlier intercultural communication is the need of an hour and using this example there have been different companies who have been able to find success for the organization (Chaney and Martin 2013). Companies like Mc Donald’s, Toyota and IBM have ensured that they took up Intercultural communication capabilities easily and saw to it that all the employees respected different cultured people. This reflected in their long term success as observed in the host countries.
Comminution of the topic to future development
After analyzing the importance of Intercultural communication in the workplace along with other related aspects, I have realized that intercultural communication would go a long way in helping me to ace in the corporate world (Neuliep 2017). Given below are some of the reasons why a good grasp on intercultural communication and the knowledge of all the cultures will contribute towards my personal development related to career:
Help in career promotion
If I possess good intercultural capabilities then it will go a long way in assisting me to get a promotion at workplace. This is because, the given skill will assist me in communicating easily with different members of the organization and maintaining healthy relationships with everyone, which will then be noticed by my seniors and they might find that I am suitable for leading the organization in the long run. This may relate to them giving me promotion opportunities which will contribute towards my career development in the long run of the organization.
The intercultural communication will assist in proving me to excel and maintain my relationships with the different customers. The customers tend to form the basis of all the business organizations and hence, if I possess good knowledge of intercultural communication and related capabilities I will be able to easily interact with the customers and through this I may become an useful asset to the organization and this thereby increases my future opportunities (Martin . and Nakayama 2013).
Having a strong intercultural knowledge will also assist me in exploring various opportunities which may rise outside of the country of origin. As globalization has increased considerably, I may benefit largely from having acute knowledge of another country which may assist me to gel in well if I ever get a job opportunity and help me in exploiting my capabilities to the fullest.
The given reflection will be discussing various aspects of the topic related to Intercultural Communication and represent my views on it. The topic which I found most interesting is the topic relating to the Intercultural Communications. With the advancements in the business and related technology, the business is not limited to geographical boundaries (Martin and Nakayama 2013). With the globalization era, business has now developed greatly and this has led to the increase in communications between different people from different countries. Businesses have gone beyond boundaries and there are no borders which are relevant now. This has raised the topic concerning building of business relationships and the human resource teams worldwide (Carbaugh 2013). Intercultural communication is also known as cross cultural communication which major business houses want to ace in in order to overcome any disparities between different organizations and cultures.
Carbaugh, D. ed., 2013. Cultural communication and intercultural contact. Routledge.
Chaney, L. and Martin, J., 2013. Intercultural business communication. Pearson Higher Ed.
Jandt, F.E., 2017. An introduction to intercultural communication: Identities in a global community. Sage Publications.
Martin, J.N. and Nakayama, T.K., 2013. Experiencing intercultural communication. McGraw-Hill Higher Education.
Martin, J.N. and Nakayama, T.K., 2013. Intercultural communication in contexts. New York: NY: McGraw-Hill.
Neuliep, J.W., 2017. Intercultural communication: A contextual approach. Sage Publications.
Piller, I., 2017. Intercultural communication: A critical introduction. Edinburgh University Press.
Samovar, L.A., Porter, R.E., McDaniel, E.R. and Roy, C.S., 2014. Intercultural communication: A reader. Cengage Learning.