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BUS106 Marketing Principles1

tag 0 Download 2 Pages / 390 Words tag 08-09-2020
  • Course Code: BUS106
  • University: Kaplan University
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  • Country: United States

Question:

Place Decisions (with reference to content covered in week 8):

  • Which channel of distribution does the company use to distribute the selected product? Provide reasons for your answer.
  • Which level of distribution intensity does the company use to distribute the selected product? Provide reasons for your answer. Promotion Decisions (with reference to content covered in week 9):
  • Which communication strategy does the company use to advertise the selected product? Provide examples and reasons for your answer.
  • Which type of advertising does the company use to advertise the selected product? Provide examples and reasons for your answer.

 

 
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