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BUS371 Doing Business With China

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Firms in Singapore operate within a very different environment compared to those in China. To be successful in doing business with China, one needs to first understand its overall economic structure and business environment.

(a) In no more than 1,200 words, take a comparative perspective and examine how and to what extent China’s overall economic structure is different from Singapore’s. Pay particular attention to the government’s role in the economy.

(b) Identify and discuss two core focus areas of China’s most recent ‘five-year plan’, and assess the relevant opportunities for Singaporean businesses.

(a) Analyse the pros and cons of Wholly Foreign-Owned Enterprises (WFOEs) in China.

(b) Assume that you are in a Singaporean firm that is interested in investing in the Tianjin Free Trade Zone (FTZ). Choose one (1) type of product or service to invest in and assess the viability of your investment. You should also pay attention to the following factors:

  • Area/zone of the Tianjin FTZ that you are investing in, and why
  • Government restriction and regulation
  • Market trends for the product or service that you have chosen
  • Consumer demand
  • Main competitors
  • Availability of talent and manpower
  • Intellectual property concerns

Assume that you are a business analyst in a multinational corporation that develops and manufactures computer software. Evaluate the intellectual property rights environment in China, and assess your inclination to enter China’s market within the next couple of years.

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