1)Ensure the dataset is appropriately scaled (each measure in SPSS must be set correctly). Report on what you changed.
2)Produce descriptive statistics (see lecture 1) for the most appropriate variables to give an overview of how the business and its products are performing
3)Use the statistical analyses you have learned to answer all of the questions below
As guide - answer these main research questions:
1.What are the top/worst selling products in terms of sales?
a.Is there a difference in payments methods?
2.Are the differences in sales performance based on where the product is located in the shop? How does this effect both profits and revenue?
3.Is there a difference in sales and gross profits between different months of the year?
4.Are their differences in sales performance between different seasons?
a.How does this relate to rainfall and profits?