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Case Study Of Social Media Research Centre

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Discuss about the Social Media Research Centre.


Project Objectives

The main objective of the project is to develop a web application for the social media research centre. The web application is needed in order to connect people with the social media research centre. The website that is developed contains important information bout various research projects, supervisors, information about PhD project and more. The deliverable of the project is quite significant for implementing the website of the research centre effectively in order to provide numerous advantages to the members of the research. The deliverables of the project includes the project charter which contains financial records, assumption and constraints, project objectives as well as acceptance criteria for implementing the website properly. The project will provide number of advantages to the organization. With the development of Web application members of the research centre can able to receive all the details related with research projects, information, program, presented record as well as publication which further helps in promoting the research centre. It is quite important that the project must be completed within the estimated budget as well as time.

Measurable Organizational Value

The main goal of the organization is to promote the media research centre by developing an web application. The development of website helps in providing all the important information which is associated with research, program, presented record as well as publication to the members of the research centre. The development of project creates a desired area of impact in areas of strategy, customer, financial, operational as well as social.

Impact in areas














Value of the project


 The improvement in the project is done with the development off web application which is quite significant. With the help of web application the research centre can promote them. The clients can get information bout various projects, publications as well as research easily.


 The customer wants to enhance the efficiency of the system so that they can use the system properly for remaining in the connection of the research centre.


 The web application must be developed within the estimated budget. This not only helps in enhancing the financial condition of research centre but also helps in completing the entire project on time.

Do more

 The organization must create new ways in order to promote their business so that the clients can easily get connected with the research centre,.

 The appropriate metric for the project includes:

  • The entire project must be completed with the estimated budget AUD 50000.00
  • The duration of the project must be 3 months
  • The website must be developed in order to promote the media research centre
  • All the information related with the research projects as well as publication must be updated properly
  • The project must not exceed it budget or time.

Acceptance Criteria

 The acceptance criterion of the project helps in ensuring that the social media research centre meets with Web application requirement are approved and it helps in providing all the information related with the research centre properly to the clients. User acceptance testing of the project is completed and the project manager has signed off various documents for testing the website. David wright accepts all the factors which include involvement of the stakeholders, IT requirements, resources as well as needs of IT staffs and management.

Assumptions and Constraints

 The project develops number of assumptions for implementing the web application for Media research centre. The various types of assumptions which are made before developing the website include number of employees, budget required, time estimation, resources of the project and number of employees. it is identified that the entire budget of the project is AUD 50000.00 whereas the estimated time is around 3 months.

There are three main constraints that are required in the implementation of web application include:

Cost: the project must be completed within the estimated budget that is around AUD 50000.00. If the project managers are unable to complete the entire project within the pre-assumed budget then the project will create a financial pressure on the organization.

Schedule: The project must follow specific activities while implementing the project in order to develop the website successfully within the estimated budget ass well  as time.

Scope: The scope of this project should be descriptive enough to complete the implementation of Web application within the estimated budget as well as time.


Stakeholder List

Name of the stakeholder and role


David Wright

(Executive Officer)

David administers all the functions of the social media research centre as per its mission, vision as well as goals.


(program manager)

 The program manager manages the project development for the research centre.

Daniel Watson

(Project Manager)

The project manager develops web application for the research centre.

Sonia Reed

(Application Manager)

Sonia will helps in updating all the important information related to research as well as publications in the website.

Lessons Learned

The development of Web application within the social media research centre is quite advantageous as the research centre can provide important information related with research, project as well as publication. The member of the research centre can utilize this information as well as project. The members can also share their paper by logging into their account. This procedure will be helpful in promoting the social media research centre globally. It is very much important to provide proper project as well as information in order to enhance the value of the research centre in the market. The website must provide proper security so that the persona information of the member of research centre does not get leaked. The entire project must be completed within the estimated budget as well as time to minimize challenges or financial risks.

Charter Sign Off


Signature of the stakeholder

 Executive Officer

David Wright

Program Manager


Project manger

Daniel Watson

Application Manager

Sonia Reed

Communication Plan: Purpose

The main purpose of the communication plan is to clarify the goals as well as objectives of Social Media research centre. It also helps in clarifying the roles as well as responsibilities of all the stakeholders of the organization. The communication plan for Social Media research centre is provided below:

Identification of stakeholders

Information to be shared

Frequency of information exchange

Location of information exchange

purpose of communication

Mechanism of communication

Type of communication

Executive Officer

 The information about various functions of the project is provided to the executive officer.


 Conference hall

 The main purpose of the communication is that the executive officer will gain proper information as well as knowledge about the benefits as well as functions of the project.



Program manager

 The activities that are associated with the development of the project is discussed with the program manager in order to develop the  project successfully on time and within the estimated budget.

 Weekly basis


 The meeting is arranged with the program manager so that the activities that are related with the development f the project is completed successfully without facing risk.

 face to face conversation


Project manger

 The resources, budget and time required for developing the web application for the research centre is discussed with the project managers.



Proper communication is required in order to analyze the requirements of the various activities of the project. The communication also helps in reflecting that the activities of the project are completed successfully.

E-mail, face-to-face conversations


Application manager

Information related with the research, project are required to be discussed with the application manager



 This discussion helps in updating all the important information related to research as well as publications in the website.



Team member

 The progress of the project and problems related with the project are discussed properly with the team members.


Departmental hall

 This helps in minimizing the problems, which are associated with the project.

 Face to face conversations


Change management 

 The changes that are required in  the project are  provided in the table:

Changes required

Procedure of making changes


 Proper management of resources

 The resources are managed properly by reallocating them significantly and by utilizing them ina n appropriate manner

It will help in saving the amount of money that is additionally required due to improper management of resources.

 Additional features in the website.

Additional feature in the  website is present for providing reviews to the documents that are present on the website.

This is quite helpful as well as beneficial for other customers. If the reviews are positive  large number of customers get attracted.

  Connecting the web application with the social media

 The web application is connected with the social media in order to advertise the research centre.

This helps in promoting the website much more.




Meeting agenda 

Meetings Objectives Actions of the team members
 Meetings for planning the project  The project is planned for developing the website The team members analyze requirements of the project as well as helps in planning the project.
Meeting for discussing the progress of the project  The progress of the project is discussed in order to analyze whether the project will complete within the estimated time as well as budget. The team members will provide project managers information about the progress of various activities that are related with the project.
Meetings for developing change management  The changes that are required in the project are developed The employees develops various types of acceptable changes in the project
Meetings for analyzing the risks in the project  This main of the meeting is to analyze various risks which are associated with the project in order to resolve them  The team members analyze the risks that re related with the project.


Gollenia, L. A. (2016). Business Transformation Management Methodology. Routledge.

Heagney, J., 2016. Fundamentals of project management. AMACOM Div American Mgmt Assn.

Heldman, K. (2015). PMP Project Management Professional Exam Deluxe Study Guide: Updated for the 2015 Exam. John Wiley & Sons.

Kerzner, H. (2013). Project management: a systems approach to planning, scheduling, and controlling. John Wiley & Sons.

Konstantinou, E., & Müller, R. (2016). The role of philosophy in project management. Project Management Journal, 47(3), 3-11.

Lock, M. D. (2014). The essentials of project management. Ashgate Publishing, Ltd..

Mir, F.A. and Pinnington, A.H., 2014. Exploring the value of project management: linking project management performance and project success. International Journal of Project Management, 32(2), pp.202-217.

Rees-Caldwell, K., & Pinnington, A. H. (2013). National culture differences in project management: Comparing British and Arab project managers' perceptions of different planning areas. International Journal of Project Management, 31(2), 212-227.

Schwalbe, K., 2015. Information technology project management. Cengage Learning.

Turner, J. R. (2014). The handbook of project-based management (Vol. 92). New York, NY: McGraw-hill.

Verzuh, E. (2015). The fast forward MBA in project management. John Wiley & Sons.

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