Comparative Analysis Of Lazada And Ebay

Discuss about the Comparative Analysis of Lazada and Ebay.

 

 

Introduction

In this report the comparative analysis of the two websites which are Lazada and Ebay are drawn along with the features and the functioning of the websites. Lazada and Ebay both are two e commerce websites which are used worldwide. Lazada is a German e-commerce company which was initiated in 2011 by (Barnes and Hunt 2013) Rocket Internet and it sells its product mainly in the South East Asia. E bay is a multinational e-commerce corporation which has headquarter in San Jose, California and Pierre Omidyar founded this organisation.

Objective

• The primary objective of the report is to discuss about the features and the functionality of the websites.
• Another objective is to draw a comparative analysis with respect to several features and the functionality of the websites.
• It is also the objective of this report to learn about how the interface and the functionality of the website can be improved.

Measures and procedures for the comparative analysis

For the comparative analysis between the two e-commerce websites the primary measures or parameters are the interface designing of the websites, users review and the user’s experience during the online shopping (Hoppe, Lamy and Cannarsi 2016). The information regarding the comparative analysis between the two companies is taken from the website of the corresponding company. Also several references are included for collecting data about e e-commerce sites.

Purpose of the e-commerce websites

Lazada	Ebay
The purpose of Lazada is to provide an e commerce website for the users.	The purpose of Ebay is also to provide an e commerce website for the users.
Lazada provides a platform for the users to buy products online in a faster and easier way.	Ebay also provides a platform for the users to buy products online in a faster and easier way.

Walkthrough to the websites during shopping

In the section two websites Lazada and Ebay are selected as the platform for online shopping of a product (Laudon and Traver 2013). The product which is selected here is the Samsung galaxy note 8. On the basis of this experience a comparative analysis is drawn in the following (Lazada.sg. 2017).

Lazada	Ebay
Lazada has provided a good interface for the users to buy the product.	Ebay also has provided a good interface for the users to buy the product.
The interface is well arranged and attractive.	The interface is also attractive but the content is a little bit congested.
This website provides all the features related to the product and some reviews of the product from the users.	This website also provides all the features related to the product and some reviews of the product from the users.
After choosing the product it asks the customer to keep the product in the cart or asks for direct payment.	After choosing the product Ebay also asks the customer to keep the product in the cart or asks for direct payment.
Lazada	Ebay
The transaction of the product is done by various banking payment system which are easy enough to access.	In case of Ebay the transaction of the product is also done by various banking payment system which are easy enough to access.
In case of Lazada it asks for rating of the product which is ordered by the user.	Ebay does not ask for rating in case of buying the product.
The availability of the products is not got in many places.	The availability of the products is got in more places.
This website is intended to sell their product mainly in the South East Asia.	This website is intended to sell their product worldwide

Learning from the comparative analysis

From the above discussion several learning is received regarding the e-commerce websites (eBay. 2017). Both Lazada and Ebaym are two renounce organization in the field of online shopping. Lazada is intended to sell its product mainly in the South East Asia whereas Ebay is selling their product worldwide (Kumar et al. 2014). It is learnt that the e-commerce websites must maintain an attractive and responsive interface for better transaction with the customers and customer satisfaction is also the key in this business.

Conclusion

From the above discussion it is concluded that the organisations related to the e-commerce business are based upon the functionality and the features of the online site and also the interface which attracts the customers for shopping. The comparison between the two websites is drawn in order to get the idea about the websites. For being the e commerce websites these need a proper interface which should attract the customers and the functionality should also be fluent for the customers.

References

Barnes, S., & Hunt, B. (Eds.). (2013). E-commerce and v-business. Routledge.

eBay. (2017). Electronics, Cars, Fashion, Collectibles, Coupons and More | eBay. [online] Available at: https://www.ebay.com/ [Accessed 16 Sep. 2017].

Hoppe, F., Lamy, S., & Cannarsi, A. (2016). Can Southeast Asia Live Up to Its E-commerce Potential?. Bain &.

Kumar, P. S., Salaka, V., King, T. H., & Johnson, B. (2014, April). Mickey Mouse is not a Phrase: Improving Relevance in E-Commerce with Multiword Expressions. In [email protected] EACL (pp. 62-66).

Laudon, K.C. and Traver, C.G., 2013. E-commerce. Pearson.

Lazada.sg. (2017). Lazada.sg: Online Shopping Singapore - Electronics, Home Appliances, Mobiles, Tablets & more. [online] Available at: https://www.lazada.sg/ [Accessed 16 Sep. 2017].