Discuss About The Consider Time Journal Consumer Psychology.
Biggie Smalls, commonly referred to as Notorious B.I.G., is regarded as one of the American rappers who lived for a considerably short time. He was born on May 21, 1972, at Brooklyn’s St. Mary’s Hospital and died on March 9, 1997 (Pough 31). His mother, Voletta Wallace, was a preschool teacher of Jamaican origin whereas his father was a welder who also doubled up as a small-time politician. Smalls’ father neglected the family when Smalls was at a tender age of two and this turned his childhood years somewhat rough. To sustain her son, his mother decided to secure two jobs. As a student of English at Queen of All Saints Middle School, Smalls exhibited tremendous excellence and achieved several awards as a result. His overweight nature at the age of 10 earned him the nickname “Big.” At his early years, Smalls was surrounded by drug addicts and peddlers. Since his mother was not around for the better part of the day, Smalls became a drug dealer at the age of 12. Small shifted from the Roman Catholic Bishop Loughlin Memorial High School to George Westinghouse Career and Technical Education High School (Emdin 31). According to his mother, Smalls was a flawless student who assumed a gangster attitude. It was at the age of 17 when Smalls dropped out of High School and engaged in criminal dealings (Dalton, Jeffrey, and Laura 76). Management, he was arrested and charged with possession of weapons. This saw him get a probation sentence for five years. His second arrest came in 1990 after he was accused of probation violation. Another year passed and he got arrested again in North Carolina on drug-related charges. He got bail having served nine months of jail time.
Smalls explored hip-hop music and participated in street raps while still leading a seemingly uncertain life. “Biggie Smalls”, his demo tape, was one of his earliest creations inspired by a character in a 1975 movie as well as his physique. An editor named The Source heard his work and a DJ based in New York took the role of promoting the piece. Smalls, who lived in New York for the better part of his life, was the sole architect behind the reinvention of East Coast hip hop and he was regarded as the most influential and greatest rapper to have ever lived. Due to his powerful and clear baritone, along with his strong desire to speak about the harshness and vulnerability of life as a hustler, Smalls shifted the spotlight to New York and Bad Boy Records. Though Small positioned himself as a gangster, his real-life entailed less of a hardened criminal and more of a performer. In this perspective, he outrightly possessed characters similar to those of Tupac Shakur, one of his best friends turned rival (Constantine 21). This contest took a horrifying twist leaving neither of the men alive to narrate the story. Smalls released his album named “Ready To Die” at the era when West Coast dominated the mainstream media. As a result, the album became a great success and fetched him a prominent position in the East Coast hip hop and also increased New York’s visibility in the hip-hop genre. The following year saw his protégé group, commonly referred to as Junior Marketing.A.F.I.A., release their debut album dubbed “Conspiracy” which also registered overwhelming success.
Some of the remarkable traits Smalls possessed included his ability to tell stories as well as writing down what can be referred to as dark semi-autobiographical lyrics (Aaker, Jennifer, Melanie, and Cassie 126). Indeed, his tremendous success came at a relatively young age turning him into the best-selling male rapper. Small showed some involvement in the escalating vendetta between West Coast and East Coast groups. In July 1995, he was featured in the Source’s cover using the terms ‘The King of New York Takes Over’ as the caption. In August 1995, he won multiple awards including ‘Best New Artist’, ‘Lyricist of the Year’, and ‘the Year’s Live Performer. During the Billboard Awards, he took another award as “the Year’s Rap Artist.’ His other remarkable works included the ‘HIStory’ album in which he collaborated with Michael Jackson. ‘Greatest Hits’ (released in 2007) and ‘Notorious: Original Motion Picture Soundtrack’ (released in 2009) are some of Smalls’ compilation albums. He was shot in 1997 at the age of 24, and discouragingly, the murder has not been solved up to date (Cheyne, Andrew, and Amy 337). Sixteen days after his untimely murder, his “Life After Death” album was released and this earned him a Diamond certification as the album clinched the number one position on the charts.
Aaker, Jennifer L., Melanie Rudd, and Cassie Mogilner. "If money does not make you happy, consider time." Journal of consumer psychology 21.2 (2011): 126-130.
Constantine, Alex. The Covert War Against Rock: What You Don't Know About the Deaths of Jim Morrison, Tupac Shakur, Michael Hutchence, Brian Jones, Jimi Hendrix, Phil Ochs, Bob Marley, Peter Tosh, John Lennon, and The Notorious BIG. Feral House, 2012.
Dalton, Jeffrey, and Laura Dietz. "A neighborhood relevance model for entity linking." Proceedings of the 10th Conference on Open Research Areas in Information Retrieval. LE CENTRE DE HAUTES ETUDES INTERNATIONALES D'INFORMATIQUE DOCUMENTAIRE, 2013.
Pough, Gwendolyn D. Check it while I wreck it: Black womanhood, hip-hop culture, and the public sphere. Northeastern University Press, 2015.
Emdin, Christopher. "Affiliation and alienation: Hip?hop, rap, and urban science education." Journal of Curriculum Studies42.management (2010): 1-25.
Cheyne, Andrew, and Amy Binder. "Cosmopolitan preferences: The constitutive role of place in American elite taste for hip-hop music 1991–2005." Poetics 38.3 (2010): 336-364.