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CSE5NSF Cafe Direct And Cafe Direct Consultancy

tag 0 Download 16 Pages / 3,993 Words tag 01-09-2020
  • Course Code: CSE5NSF
  • University: Auburn University
    icon is not sponsored or endorsed by this college or university

  • Country: United States


1. to study the workings of the main functional areas of people and organisations, management of financial resources and performance, marketing in a specific case context
2. to integrate module concepts by applying them to a realistic case study and to your own practice and experience
3. to apply creative thinking and problem solving
4. to recognise and explore ethical challenges and dilemmas related to organisational values, situations and choices
5. to reflect on your personal priorities for learning and development.
The ALE is comprised of a series of essays based on the Cafdirect case used in the residential school as well as your reflections on your learning. It is both important and helpful to orient your understanding of this exercise by undertaking the preparatory work for the Cafdirect case study, which you will find in the Introduction and resources section of the Residential School website.
When you have read this material, you will be ready to start working on the tasks for the ALE.
There are three main tasks in this ALE assignment. All must be completed in order to receive a mark of satisfactory participation for this assignment:
1. A SWOT Analysis of Cafdirect, which includes a SWOT analysis
2. Cafe Direct Consultancy: Case analysis of a business offer focusing on functional and ethical tensions.
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Total 16 pages

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