$20 Bonus + 25% OFF
$20 Bonus + 25% OFF
Securing Higher Grades Costing Your Pocket? Book Your Assignment at The Lowest Price Now!
Add File

Error goes here

FBLT056 Digital Marketing Management

tag 0 Download8 Pages / 1,823 Words tag Add in library Click this icon and make it bookmark in your library to refer it later. GOT IT


Devise a strategy for a media outlet, e.g. a UK newspaper for a specific section of that outlet, e.g. sport, fashion, or for a series of stories, e.g. an investigation.

Start by specifying which media outlet or which media outlet's content you are proposing the social media strategy for. For example, you might come up with a strategy for a local newspaper, or the problem page (agony aunt section) of the Sun, or the women's section of the Mail.

Some suggestions:

Devise a social media strategy to:

1.a. crowdsource information for the Evening Standard's Dispossessed campaign (how might this compare to The Counted?)

b. better engage with a local newspaper's audience (e.g. what are hyperlocal blogs, such as West Hampstead Life, doing in comparison)

2. If applicable, set out how the media outlet or content you have chosen is already promoted on social media. How successful, or not, do you think it is – and why? What evidence can you provide to back up your analysis/argument? (For example, how popular is their existing social media content?) Can you speak to anyone at your chosen media outlet about their use of social media, e.g. the social media manager or audience team?

3. Set out the goal of your social media strategy: is it to promote content, better engage your audience, reach new readers, help crowdsource information for a story or an investigation? Look at how your chosen media outlet's main competitors are using social media? What are they doing better?

4. Set out which social media platform(s) you will use and why, bearing in mind the audience

5. Give examples of how you would promote content, crowdsource information or engage with readers via social media. 

6. If applicable, set out how the social media strategy would support your chosen media outlet's wider digital strategy. (Many media outlets have given interviews about their digital strategy to Journalism.co.uk, the Press Gazette, Nieman Lab, Media Guardian, Wired, etc.)

7. Explain how you would gauge and/or measure the success of your social media strategy. For example, how many clicks on Facebook, etc. How long do you think it would take to achieve the results you want?
Download Sample Now

Earn back the money you have spent on the downloaded sample by uploading a unique assignment/study material/research material you have. After we assess the authenticity of the uploaded content, you will get 100% money back in your wallet within 7 days.

Unique Document

Under Evaluation

Get Money
into Your Wallet

Total 8 pages, 1 USD Per Page

Cite This Work

To export a reference to this article please select a referencing stye below:

My Assignment Help. (2021). Digital Marketing Management. Retrieved from https://myassignmenthelp.com/free-samples/fblt056-digital-marketing-management/about-social-media.html.

My Assignment Help (2021) Digital Marketing Management [Online]. Available from: https://myassignmenthelp.com/free-samples/fblt056-digital-marketing-management/about-social-media.html
[Accessed 17 September 2021].

My Assignment Help. 'Digital Marketing Management' (My Assignment Help, 2021) <https://myassignmenthelp.com/free-samples/fblt056-digital-marketing-management/about-social-media.html> accessed 17 September 2021.

My Assignment Help. Digital Marketing Management [Internet]. My Assignment Help. 2021 [cited 17 September 2021]. Available from: https://myassignmenthelp.com/free-samples/fblt056-digital-marketing-management/about-social-media.html.

Confused with the research paper outline and your submission is nearing by? Quit having unnecessary tension as experts at MyAssignmenthelp.com are available to help you out with the tasks. The experts are adept at producing 100% genuine content with accurate formatting and referencing styles. They help you select attractive research paper topics to help you secure good grades. If you are facing confusion on how to start a research paper, place your request at MyAssignmenthelp.com to get on-time delivery at the most economical price. If you are unaware of how to cite a research paper, the experts will provide it for you as well.

Latest Management Samples

MOD003379 Legal Aspects Of Business

Download : 0 | Pages : 17

Answers: 1. Features of Sole Trader Form of Business Organization  A sole trader is a type of business organization which is owned, managed and controlled by a single person. He is the only person who has to do all the arrangements with regards capital required to run the business as well as manage the business single-handed. Thus since the business of a sole trader is a one man show, therefore the profits earned are also only his and he...

Read More arrow Tags: Australia Erith Management University of New South Wales Masters in Business Administration 

MGMT 203 Principles Of Management

Download : 0 | Pages : 6

Answer:   Lubna Olayan is the CEO of Olyan financing company in Riyadh. The company was founded in 1947 by her father and now she is running organization. One of the most notable moments was be the first women to speak at Jeddah Economic Forum in 2004. She is also one of the key boards of member in the Arab Thought Foundation. Her organization is the Saudi’s most successful conglomerates having presence in different secto...

Read More arrow Tags: Saudi Arabia Riyadh Management Statistics and Maths University of Riyadh 

BU 302 Business Communications

Download : 0 | Pages : 6

Answer The teachers union of Chicago Public School District decided to go for strike on account of better security of jobs, training and evaluation and other benefits. Schools in Oregon and Pennsylvania also suffered similar kind of strikes. The strike in the Chicago Public school has been one of its kinds and is seen to hit the city for the first time in 25 years  (Liebelson, 2012). The teachers union in Chicago Public School has been in a...

Read More arrow

HI6008 Business Research

Download : 0 | Pages : 9

Answer: Introduction The act of buying and selling the market is an important activity which is involved in the transfer of goods from the producer or the seller to the consumer or the buy. With the beginning of the social life, the focus is mainly on how the business is primarily able to handle the emerging global culture (Kumar et al., 2016). There are different stages of the production, sales and the brand management where the motivation i...

Read More arrow Tags: Australia South Wharf Management University of New South Wales 

OM 201 Operations Management

Download : 0 | Pages : 16

Answer: Introduction Leaders are those who have the quality and general ability to lead a group of group mainly in an organization. Leadership comes with certain criteria that are already imbibed inside the leader. Leadership must inaugurate with a clear far reaching vision that paves the way towards the goal. This vision must be shared among the group or member that he is leading so that they can also follow his path wholeheartedly. The lead...

Read More arrow Tags: Australia Melbourne Management test University of Melbourne Masters in Business Administration 

5% Cashback

On APP - grab it while it lasts!

Download app now

*Offer eligible for first 3 orders ordered through app!

callback request mobile
Have any Query?