Global Business And Its Different Forms

Title and Article reference

Geiersbach, N 2010, ‘The Impact of International Business on the Global Economy’,  Business Intelligence Journal, 3(2), pp.119-129.

Aim and purpose of the article

To investigate the impact of international business on the economy on a global level

Sample, location, method of data collection and analysis

This is a kind of theoretical  analysis of different concepts and terms related to international business.

Findings/Interpretations reported in the article

It is interpreted that the companies need to take global business decision after considering the cultural or political factors of other nation.  International business is success if all the factors are considered appropriately.

Significance/contribution of the article in relation to your other articles and your topic

The article provides knowledge about various concepts related to the international business which helps in understanding the global business and its importance and how does it actually benefit the business of different countries to grow and expand with the assistance of each other

Strengths of the article

The strengths of this article is that it covered planning, research, marketing, services and other services which are required in starting the international business. It gives a fair idea of the concept of global business.

Weaknesses of the article

The article does not cover how a company goes global and what are the different forms of making an entry into other countries.

Quotes from the article that you plan to use in your assignment

-

Title and Article reference

Wulff, J N 2014, ‘Empirical research in foreign market entry mode’, School of Business and Economics.

Aim and purpose of the article

To throw a light on the foreign entry modes for business and to classify the correct choice of entry mode.

Sample, location, method of data collection and analysis

This is an empirical research in which the tests have been done on the journals and the importance of different foreign entry modes has been discussed.  89 studies were considered to study and these have been tested.

Findings/Interpretations reported in the article

The results stated that the choice of entry modes is made on the basis of the size of firm and also on the relationships between the nations.

Significance/contribution of the article in relation to your other articles and your topic

This article has contributed in knowing the correct entry mode for the companies which helps in getting better consequences for the company.

Strengths of the article

The article includes tests which determine the correct entry mode for the firms.

Weaknesses of the article

The article does not give clear view on different entry modes and form of global business. The results of the research may be pre mature.

Quotes from the article that you plan to use in your assignment

-

Title and Article reference

Matarazzo, M and Resciniti, R 2014, ‘New trends in foreign market entry mode choices: the case of Italian midsized companies’,  Journal of International Business and Economics, 2(4), pp.57-70.

Aim and purpose of the article

To understand the best way of making an entry into foreign markets and throw a light on the factors which influence the choice made on the entry modes.

Sample, location, method of data collection and analysis

5 Italian mid-sized companies are chosen as sample. The firms chosen were from fashion, Food and Furniture industries. Documents, interviews and observations were chosen to make the study.

Findings/Interpretations reported in the article

It was found that the firms with high extension, high control entry modes should be adopted like Joint venture and the firms with moderate extension, medium control modes should be adopted like Licensing, franchising and others.

The firms with low extension, low control modes should be selected like exports/ imports.

Significance/contribution of the article in relation to your other articles and your topic

The article contributed in the theory of internationalisation of the business and provided knowledge on the types of different entry modes which should be adopted while taking business on a global platform.

Strengths of the article

The article is easy to understand and is useful to make conclusions.

Weaknesses of the article

The article does not cover other events occurring in the company which influence the entry modes of the company.

Quotes from the article that you plan to use in your assignment

-