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Global Business And Its Different Forms

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Question:

Discuss about Global Business and its different forms.
 
 

Answer:

Introduction

  • Global business refers to the buying and selling of the products and services among different countries it is when the product or service is actually produced in different country but is sold in another country and used in the different country (Jakada, 2014).
  • There are trade rules and agreements made between different countries which are to be followed to enter into global business processes. The essay has been planned to discuss various forms of global business and what are its strengths and weaknesses.

Global Business and its different forms

  • Global Business takes place in many forms to initiate the business activities. These forms take place on the basis of decisions regarding the size of business, money to be invested or the degree of involvement in the business (Chibba, 2012).
  • These different forms include Exports and imports, `Licensing, Franchising and Foreign Direct Investment (FDI). Every type of international business has its own strengths and weaknesses.
  • Exporting and importing is generally the first choice of any business when it decides to expand the business in foreign countries (Jakada, 2014).
  • Licensing is when a business provides a license to other business to use the name, brand and trademark of the business to other business in other country and takes royalty in return.
  • Franchising is like licensing when a business (Franchiser) allows another company (franchisor) to use the name and goods of the itself in the given manner. The guidelines are to be followed by the franchisee.
  • Foreign Direct Investment is the method through which the company invests in other country by setting up the facilities and the full-fledged activities takes place (Wach and Wehrman, 2014).

Conclusion

It can be concluded that there are different forms and each of the form have its own characteristics which benefit of harm the business.

Summary and Evaluation of articles

Title and Article reference

Geiersbach, N 2010, ‘The Impact of International Business on the Global Economy’,  Business Intelligence Journal, 3(2), pp.119-129.

Aim and purpose of the article

To investigate the impact of international business on the economy on a global level

Sample, location, method of data collection and analysis

This is a kind of theoretical  analysis of different concepts and terms related to international business.

Findings/Interpretations reported in the article

It is interpreted that the companies need to take global business decision after considering the cultural or political factors of other nation.  International business is success if all the factors are considered appropriately.

Significance/contribution of the article in relation to your other articles and your topic

The article provides knowledge about various concepts related to the international business which helps in understanding the global business and its importance and how does it actually benefit the business of different countries to grow and expand with the assistance of each other

Strengths of the article

The strengths of this article is that it covered planning, research, marketing, services and other services which are required in starting the international business. It gives a fair idea of the concept of global business.

Weaknesses of the article

The article does not cover how a company goes global and what are the different forms of making an entry into other countries.

Quotes from the article that you plan to use in your assignment

-

Title and Article reference

Wulff, J N 2014, ‘Empirical research in foreign market entry mode’, School of Business and Economics.

Aim and purpose of the article

To throw a light on the foreign entry modes for business and to classify the correct choice of entry mode.

Sample, location, method of data collection and analysis

This is an empirical research in which the tests have been done on the journals and the importance of different foreign entry modes has been discussed.  89 studies were considered to study and these have been tested.

Findings/Interpretations reported in the article

The results stated that the choice of entry modes is made on the basis of the size of firm and also on the relationships between the nations.

Significance/contribution of the article in relation to your other articles and your topic

This article has contributed in knowing the correct entry mode for the companies which helps in getting better consequences for the company.

Strengths of the article

The article includes tests which determine the correct entry mode for the firms.

Weaknesses of the article

The article does not give clear view on different entry modes and form of global business. The results of the research may be pre mature.

Quotes from the article that you plan to use in your assignment

-

Title and Article reference

Matarazzo, M and Resciniti, R 2014, ‘New trends in foreign market entry mode choices: the case of Italian midsized companies’,  Journal of International Business and Economics, 2(4), pp.57-70.

Aim and purpose of the article

To understand the best way of making an entry into foreign markets and throw a light on the factors which influence the choice made on the entry modes.

Sample, location, method of data collection and analysis

5 Italian mid-sized companies are chosen as sample. The firms chosen were from fashion, Food and Furniture industries. Documents, interviews and observations were chosen to make the study.

Findings/Interpretations reported in the article

It was found that the firms with high extension, high control entry modes should be adopted like Joint venture and the firms with moderate extension, medium control modes should be adopted like Licensing, franchising and others.

The firms with low extension, low control modes should be selected like exports/ imports.

Significance/contribution of the article in relation to your other articles and your topic

The article contributed in the theory of internationalisation of the business and provided knowledge on the types of different entry modes which should be adopted while taking business on a global platform.

Strengths of the article

The article is easy to understand and is useful to make conclusions.

Weaknesses of the article

The article does not cover other events occurring in the company which influence the entry modes of the company.

Quotes from the article that you plan to use in your assignment

-

 

 

References

Matarazzo, M and Resciniti, R 2014, ‘New trends in foreign market entry mode choices: the case of Italian midsized companies’,  Journal of International Business and Economics, 2(4), pp.57-70.

Wulff, J N 2014, ‘Empirical research in foreign market entry mode’, School of Business and Economics.

Geiersbach, N 2010, ‘The Impact of International Business on the Global Economy’, Business Intelligence Journal, 3(2), pp.119-129.

Chibba, M 2012, ‘Global business: Origins, viewpoints and six cornerstones’, Global Policy Essay, pp.1-8.

Jakada, B A 2014, ‘Building global strategic alliances and coalitions for foreign investment opportunities’, International Journal of Global Business, 7(1), p.77.

Wach, K and Wehrman, C 2014, ‘Entrepreneurship in International Business: International Entrepreneurship as the Intersection of Two Fields’, International Entrepreneurship and Corporate Growth in Visegrad Countries, pp.9-22.

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