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GSBS6008 Global Business Management

tag 0 Download 15 Pages / 3,556 Words tag 13-07-2021

Question:

Having now completed a major analysis of the environment in which your business will operate you will need to prepare Part 2 of your International Business Report which will offer strategy recommendations to your organisation. Your assessment will again be in report format and should cover the following:

Introduction to the report.

Brief background to company and selected international country: 

Additional analysis reflecting your further country analysis 

Recommendation for entry mode and multinational structure/competitive strategy with justification 

Marketing and R&D considerations

Recommendations regarding production 

International HRM issues and considerations 

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Total 15 pages

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