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GSBS6015 Services And Relationship Marketing Management

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Question:

Choose a real-life service organisation that you are familiar with.
 
Prepare a flowchart of the back-stage as well as the front-stage operations of this business.

Using this flowchart, explain the significance of the service encounter, and its managerial implications.
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My Assignment Help (2021) Services And Relationship Marketing Management [Online]. Available from: https://myassignmenthelp.com/free-samples/gsbs6015-services-and-relationship-marketing-management/service-encounters.html
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My Assignment Help. Services And Relationship Marketing Management [Internet]. My Assignment Help. 2021 [cited 14 April 2021]. Available from: https://myassignmenthelp.com/free-samples/gsbs6015-services-and-relationship-marketing-management/service-encounters.html.


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