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INFT6500 Accounting Information System

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Question:

Business Plus Advisors are a well-established accounting firm located in Sydney, New South Wales. Some clients have approached Sally, the Managing Partner, seeking advice on Customer Relationship Management (CRM) Systems. Sally would like you to undertake some research into CRM systems and their impact. She is very limited in time and has asked you to prepare a PowerPoint presentation to her and the executive committee covering the following:
 
What types of client businesses would benefit from the implementation of a CRM? Justify your answer

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