Discuss about the Intercultural Relations for Reflexive Discussion.
Effects of Culture on Perception
Culture influences the perception in a very prominent way. The culture is considered as the combined concept that includes the knowledge, moral, values, laws, and arts. It is to be stated that the culture can significantly shape our point of view. The cultural traits are diversified in different countries (Tong, Tak & Wong, 2015). For example, Americans are mostly influenced by the western culture that affects their thoughts while understanding the cultures of other countries. The cultural trait is thus much encouraged by individualism. If compared to the Chinese culture, it can be noted that the Chinese are much depended on social life that encourages collectivist attitude. In case of New Zealand, it is notified that the culture is diversified in different state. For example, while Kiwis maintain the different traditional approaches, people from Maori culture signify the diversified traditions. Hence, it is quite clear that cultural factors have the strong influence on perceptions.
Language and Non-Verbal Communication as the Part of Culture
Language is the important medium of communication. It is to be indicated that the non-verbal communication is considered as one of the most significant parts of the communicational factors. Such non-verbal communication is different in style since the cultural values are diversified in different locations (Bochner, 2013). In India, where the cultural diversification is much prominent, the difference in language is much prominent. However, when people face the language barriers in different places, the non-verbal communication helps in communicating with others. The non-verbal communication is generally a form of presenting different body language to express the feeling. Such body languages are eye contacts, facial expression, voice, postures, touch, gestures, and indications. Therefore, it can be inferred that the language and non-verbal communication is a significant part of culture.
Barriers to Intercultural Communication
Each of the countries holds different traditional and linguistic values. For example, the western culture is different to Asian culture. The languages are also diversified in different countries. Whereas people in Canada mostly speak in French; people from India speak in plenty of different languages. The diversified languages are based on different cultural traits and locations. Therefore, when people from different cultural background meet, the language barrier becomes the major obstacle (Martin & Nakayama, 2013). In such times, the use of the body languages and different gestures are necessary to express the purposes. Moreover, it is also noted that people usually use such language that is familiar to both the communicators. The gestures made with hands and facial expression is also much effective to eliminate the language barriers in intercultural communications.
Effects of Cultural Values on Women
If concentrated on Hoftstede’s Cultural Model, it can be seen that the cultural traits help in understanding two types of roles, such as femininity and masculinity. It is noted that the cultural significant creates impact differently on women rights in diversified countries. For example, women belong to Hinduism culture has the major significance in a country like India. However, it is also noted that in Middle East Country like Saudi Arab the women rights are undermined. The women do not get the permission to work outside in Saudi states. Moreover, the cultural rules are imposed on women in different other ways. The Muslim women are usually forced to wear black dresses and cover their face as well. However, apart from such traits, some of the cultural values are also considering the higher priorities provided to the women (Ho, Wang & Vitell, 2012). Therefore, it can be interpreted that the cultural traits have both the positive and negative influences on women.
Effects of Cultural Clash During Immigration
The effects of globalisation are the major reasons for business growth and expansions in different countries. It is noticed that the business companies hire people from different countries with the proper efficiency in business management. People immigrate in different countries where they have to deal with diversified cultural humans. In such situations, they come across new rules, traditions, cultures, societies, cultural bereavement, and ethnic density. The cultural identity is thus considered as one of the most significant during immigration (Coll & Magnuson, 2014). For instance, it is noticed that when people from India requires immigrating in US or UK, they need to face the completely different culture. In such cases, the immigrants require learning or gathering more information about the traditional forms of the places or countries.
Importance of Cultural Identity
The cultural identity has to be specified more particularly. Every culture has some values and identity. People maintain the rituals that are associated with their very culture (Tengberg et al., 2012). For example, whereas the Kiwis maintain the festivals like Christmas, Halloween, and so one; people from Maori culture celebrate their different rituals. On the contrary, the rituals of Hindus are different to the Muslim rituals. The cultural identity is symbolised through such diversified rituals and festivals. However, it is noted that people all over the world celebrate the festival like Christmas. More specifically, in India, the cultural diversification is much prominent. The people from different cultures celebrate their own rituals and identified accordingly.
Role of Intercultural Communication in Business Innovations and Sustainability of Internationalised Companies
Intercultural communication signifies the alignment of the people from different cultural background for fulfilling any particular concern. In this era of globalisation, the business companies merge with many other multinational companies or expand their businesses in different countries (Henson, 2016). In such situations, people come together to develop their career goals and professional efficiency. The collaborations of the different cultures and traditions are significantly seen in the internationalised business scenario. The non-verbal communication, language, and accents are different (Fudge et al., 2013). Therefore, it is noted that the impacts of the intercultural communication are much significant in the internationalised business scenario. Some of the renowned brands use the translators for communicating with the people and business clients for establishing the intercultural relations.
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