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ITMK208-International Marketing

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Question:

You are a marketing manager for an Australian fruit grower. You plan to expand the business by distributing into the international market. After considering several options, you have identified one country that appears to be a favourable market for the product.
 
Write a marketing plan that assesses the market in your chosen country and explains why this country is suitable for your product. Recommend a market entry method, explaining your rationale for choosing it. Outline the target customer profile for your product (nominating areas of adaptation that will be necessary to make the product suitable for the target customer in that country), and the product positioning. 
 
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My Assignment Help. (2020). International Marketing. Retrieved from https://myassignmenthelp.com/free-samples/itmk208-international-marketing/marketing-plan-for-ausy-fruit.html.

My Assignment Help (2020) International Marketing [Online]. Available from: https://myassignmenthelp.com/free-samples/itmk208-international-marketing/marketing-plan-for-ausy-fruit.html
[Accessed 23 October 2021].

My Assignment Help. 'International Marketing' (My Assignment Help, 2020) <https://myassignmenthelp.com/free-samples/itmk208-international-marketing/marketing-plan-for-ausy-fruit.html> accessed 23 October 2021.

My Assignment Help. International Marketing [Internet]. My Assignment Help. 2020 [cited 23 October 2021]. Available from: https://myassignmenthelp.com/free-samples/itmk208-international-marketing/marketing-plan-for-ausy-fruit.html.


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