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MBA640 Final Project Milestone

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Nordstrom has made the decision to take its stores globally. With that being said, we will be opening our first store in Abu Dhabi, United Arab Emirates with an expected date of Spring 2019. We have acquired a license agreement with Al Tayer Group, LLC of Dhabi retailers.

Until recently we have maintained as a domestic retailer while our competitors have expanded globally. The store will open in Al Maryah Central which is a very prominent shopping district on Al Maryah Island. The current location space over 3 million square feet with development opportunities for retail, restaurants, health clubs, hotels, etc. I believe it is the perfect space to add a Nordstrom retail store and it to be very successful.

The Nordstrom store will be roughly 220, 000 square feet. With our previous expansion to Canada and its success the next step to Dhabi is projected to prove as successful. The Nordstrom brand has become a household name and has gained worldwide recognition thanks to our online stores. With our international online sales continuing to increase, the importance of capitalizing on this and opening a brick and mortar store internationally is now. I believe this project is a sensible and strategic plan that will cultivate shareholder and customer excitement (Wahba, Phil 2017).

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