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MGMT13151 Entrepreneurship, Innovation And Start-ups

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Question:

Overview

The assessment is designed for students to develop understanding of the close links between the business environment, business innovation strategy, business capabilities and business value creation. The assessment involves writing a 2000 word innovation strategy report in response to a real case.

Tasks

You are required to write a innovation strategy report to the board of your selected organisation. Your innovation strategy report must:

  1. Succinctly introduce the selected organisation and selected innovation trend.

  2. Succinctly define the following concepts and their relationships: the organisational environment, innovation trend, innovation strategy, innovation capabilities, innovation value creation and capture.

  3. Succinctly describe how the creation of an innovation strategy ensures strategic alignment within organisations and why it is important.

  4. Analyse the impact of the selected innovation trend on the selected organisation. You should apply at least one strategy tool to analyse the impact, opportunities and threats to the organisation.

  5. Recommend how the organisation’s innovation strategy best responds to the innovation trend by answering the following questions.
  • How should the organisation organise its innovation activities?
  • What additional innovation capabilities should the organisation develop?
  • What innovation initiatives should it pursue?
  • How should the organisation ensure that it creates and captures value from the innovation?
  1. Recommend how the organisation best ensures strategic alignment to address the innovation trend.
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Cite This Work

To export a reference to this article please select a referencing stye below:

My Assignment Help. (2021). Entrepreneurship, Innovation And Start-ups. Retrieved from https://myassignmenthelp.com/free-samples/mgmt13151-entrepreneurship-innovation-and-start-ups/innovation-strategy-of-apple-inc.html.

My Assignment Help (2021) Entrepreneurship, Innovation And Start-ups [Online]. Available from: https://myassignmenthelp.com/free-samples/mgmt13151-entrepreneurship-innovation-and-start-ups/innovation-strategy-of-apple-inc.html
[Accessed 16 April 2021].

My Assignment Help. 'Entrepreneurship, Innovation And Start-ups' (My Assignment Help, 2021) <https://myassignmenthelp.com/free-samples/mgmt13151-entrepreneurship-innovation-and-start-ups/innovation-strategy-of-apple-inc.html> accessed 16 April 2021.

My Assignment Help. Entrepreneurship, Innovation And Start-ups [Internet]. My Assignment Help. 2021 [cited 16 April 2021]. Available from: https://myassignmenthelp.com/free-samples/mgmt13151-entrepreneurship-innovation-and-start-ups/innovation-strategy-of-apple-inc.html.


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