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MGMT6011 Strategic Management Capstone

tag 0 Download 4 Pages / 810 Words tag 28-06-2021


Define the Problem: Describe the type of case and what problem or issue should the focus be for your analysis.

Identify and write down a problem statement in a sentence or two that emerge from the reading of the case.

For example, ask what is happening in the broader macro-environment or industry environment that is impacting on the organisation What about internally What issues are affecting the organisation’s performance

List any outside concepts that can be applied: Write down any principles, frameworks or theories that can be applied to this case.

Practice the analytical tools of the Business Model and Drivers of Industry Development.

(Draw the tools and put points under those that are relevant from the case)

DeWit Business Systems Model :Resource Base/Stock of Assets, Activity System/Value Chain/,

Product Offering/Value Proposition

Drivers of industry Development: New Entrants, Suppliers, Buyers, Substitutes & Complementors, Rivals

Political/Regulatory, Economic, Socio-Cultural, Technological

List relevant qualitative data: evidence related to or based on the quality or character of something.

List relevant qualitative (quality of character of something) data.

Identify the major qualitative strategic issue/s impacting the organisation What other information would you need? How has this clarified your definition of the problem

List relevant quantitative data: evidence related to or based on the amount or number of something.

List relevant quantitative (amount or number) data.

Identify the major quantitative strategic issue/s impacting the organisation What other information would you need? How has this clarified your definition of the problem

Describe the results of your analysis: What evidence have you accumulated that supports one interpretation over another.

What are the major strategic issues (there are possibly many smaller problems) but what is the major issue one of resources Internal issues

Or problems with the market Link this discussion to the next point.

Describe alternative actions: List and prioritize possible recommendations or actions that come out of your analysis.

Develop two possible options to address the problem. Evaluate your options.

Should a market adaptation or resource leveraging approach be taken.

Describe your preferred action plan: Write a clear statement of what you would recommend including short, medium and long-term steps to be carried out.

Recommend a course of action (best option) that is supported by your analysis thus far and link to either Outside in (market orientation) or Inside out (resources orientation) from text p.102

Explain why it is best in terms of maintaining competitiveness? i.e. what is the link to sustainable competitive advantage

You can suggest actions that are conditional on further research being undertaken. If so, specify what that research would be and why it is needed.


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