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MKT01909 Service Management For Tourism And Hospitality

tag 0 Download 9 Pages / 2,199 Words tag 03-02-2021

Question:

Service management has a great aspect for both manufacturers as well as service industry. However, businesses need to be focused towards the package of services so that strategies can be shaped accordingly. To carry out study on service management, a franchise store as Café 63 Melbourne of Café 63 has been taken and accordingly service management has been explained. For this purpose, potential issues which are affecting the present business have been analysed because it has future implication on the franchise business. This tends to affect the stakeholders of the corporation and affect its overall brand image in the long-term. However, it might be possible that new business overcome those issue through the application of suitable strategies and meeting the expectations of customers in an effectual manner. In this context, detailed analysis has been carried out to successfully operate the business in the new marketplace.

The new business targets youngsters due to inclusion of varied type of dishes in accordance with their taste or preferences. However, other groups including families and other age related also come but specific focus has been laid on the selected target market. At this juncture, customers will be provided good ambiance and variety of dishes to grab their attention. However, the aspect of offering services would be quick and fine which increases the satisfaction level of buyers. Owing to this, service bundle is designed in such a manner that existing issues do not create future implication on the business.
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[Accessed 09 February 2023].

My Assignment Help. 'MKT01909 Service Management For Tourism And Hospitality' (My Assignment Help, 2021) <https://myassignmenthelp.com/free-samples/mkt01909-service-management-for-tourism-and-hospitality/cafe-63-is-elaborated.html> accessed 09 February 2023.

My Assignment Help. MKT01909 Service Management For Tourism And Hospitality [Internet]. My Assignment Help. 2021 [cited 09 February 2023]. Available from: https://myassignmenthelp.com/free-samples/mkt01909-service-management-for-tourism-and-hospitality/cafe-63-is-elaborated.html.


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