For this assignment you need to be thinking about what 'home' means, not just to you but others. You might begin by thinking about the following questions.
How do ideas of home influence where and how, and to where, tourists travel? How might the tourist's search for 'authenticity' or safety influence accommodation choice? How and why might contemporary forms of commercial accommodation (for example those in the sharing economy) provide opportunites for tourists searching for so called 'meaningful' experiences? How might traditional accommodation providers be re-imaging their products and experiences to compete with 'new' forms of commercial accommodation?
Ideas that influence the search for hospitality or home
Home means many things to different people since the beginning of the world. For many people it is a place of comfort, security, independence, some say it is a place where people rear families while others believe it to be a place of memories and associations. Similarly, hospitality in the home involves the host or the owner of the home sharing his facilities and the home with a visitor or a guest. Also, the guests have permission to use all the facilities including the kitchen while they stay in the home. On the other hand, commercial hospitality is all about receiving and giving, hospitality, food, and home are given in exchange for money or financial consideration. Guest are given food, drinks and every other comfort that a home provides but away from home and for a price. According to Campos, Mendes, Valle, and Scott (2018) hospitality can be either in the home or that which is commercial. Therefore, commercial hospitality is an extension of the hospitality found at home. The purpose of this essay will be discussing ideas that influence the search for hospitality or home. Also, it will address the distinctions between traditional and commercial accommodations and finally, examples of commercial hospitality being the extension of hospitality in the home.
Home can be any place where people live, and it can also be a house in which people and individuals reside (Mallett 2004). It can also be an environment or a state of mind to some people, and some people could refer to home as a place they are at ease or free. Of all the definitions there must be people or individuals for that term to have a complete meaning. Many authors and scholars agree that homes have developed as home can mean different places to people. The best example of a home is a place a family lives or has made permanent or temporal residence like a children’s home. There is also hospitality which is connected to friendliness, warmth, kindness, being received in a home or a place one could refer to as home with open hands (Spencer 2016). Most people would call such a place where they have been received or received such good hospitality has home. Hospitality is connected and closely associated with services one receives in a place he/she calls home (Tasci and Semrad 2016). Some of the services may include, receiving food, accommodations and it is where strangers are treated with dignity and given status and prestige (O'Gorman 2009). Both physiological and psychological needs are met, and the experience made according to the expectations or above the expectations of the guests. Example of hospitality is housekeeping in hotels, catering, providing shelter, security, and meals and comforts to visitors in the home (Mason 2015).
Distinctions between traditional and commercial accommodations
Apart from that, there is hospitality in the home which means the services and treatment guests receive in the home without having to pay or give anything in return. In some cases, it’s called the traditional hospitality. During olden days like in the bible, when visitors came to visit Abraham, they were given care and services without payment (Smith 2015). They ate and washed their feet and refreshed themselves and afterward went their way. In many cases, today when relatives, acquaintances and close friends come to visit their loved one, they receive care and hospitality without giving anything of monetary worth in return (Osman, Johns & Lugosi 2014).
On the other hand, commercial hospitality which is not charitable or done for free. It is market driven and commercial where the individuals enjoy freedoms they could otherwise experience in a home or domestic setting (O'Gorman 2009). At the end of such hospitality, there are benefits in the form of money (Lashley, Lynch & Morrison 2006). Examples are hotels, villas, guesthouses, and boarding’s among others. Individuals get such freedom as they would have in the domestic setting and enjoy all benefits that a home can provide only that in this case, they give something worth in return (Lashley and Morrison 2000).
Hospitality in the home has no rules whatsoever depending on the relationship, the host and the visitor may share most of the amenities and resources (Mallett 2004). All things are at the convenience of the host, in many cases, guests usually help out in activities in the house and the home. For example, they could help in preparing meals, doing dishes among others depending on the relationship they have with the host. Also in some cases, the guest is supposed to give a notice of visit and the host must accept depending on the convenience.
On the other hand, commercial hospitality is mutual. The host agrees to offer services to the guest give the guest total freedom up to a certain extent but for profit (Lashley, Lynch & Morrison 2006). Some scholars are of the opinion that guests have the freedom to use the facilities without fear of returning the same favor to the host. The guest is not obliged to return the favor since the services he/she is receiving are being paid for, and the host is being compensated. The guest enjoys total freedom to use the facility alone without the host’s interference, and he/she is not obligated to help in any service, rather, they are the ones receiving the service. Commercial hospitality is done by pleasing the guest and making him enjoy the experience so that he/she may come again (Chen 2018).
Examples of commercial hospitality being the extension of hospitality in the home
Both arrangements are bound by time, and the host has the power to decide or agree on the number of days the guests can be allowed. In both arrangements, the homely experience in the common denominator and host are entitled to entertain their guests and give them the satisfaction they deserve. Both are driven by impressions in the sense that, the hosts in both cases strive to impress their guests (Lashley, Lynch & Morrison 2006).
The questions as to whether the commercial hospitality is an extension of the hospitality in the home can be demonstrated by a large number of tourists, seekers of asylum, immigrants, expatriates, students studying abroad among others (Lashley and Morrison 2000). All the above-mentioned individuals leave their countries or their homes and seek another place where they can enjoy similar services or even more than what they are used to experiencing at home. When individuals travel abroad, or tourists travel to other countries, they always look for that place they will derive or get that feeling of being at home (Kannisto 2018). Some of them travel for more than a year, some alone and some with their families. Regardless of the time, they spend the service they receive and the comfort they get even though it is in exchange for the money it makes them feel appreciated and special (Osman, Johns & Lugosi 2014). The same feeling they receive in the home or from the hospitality in the home is the same or even a higher grade when it comes to commercial hospitality (Mason 2015).
For example, hotels, villas, and guesthouses today do study their guests and have some information, especially on their most frequent guests. Some hotels provide cakes for birthdays or anniversaries for their guests and sing for them on their special occasion. Such gestures can be a surprise or planned and went a long way in creating a bond between the host and the guest just like it is in the private domain or hospitality in the home (Chen 2018). Even after the guests leave and go to their own homes and countries, they carry such memories of good moments and experiences and recommend such places to their friends and families. Today, hotels are not giving as many services as they used to in the past, they are specializing and offering services that are equivalent to what can be found at home (Kannisto 2018). Moreover, due to the increased demand and presence of tourists around the world, people are turning their private homes into commercial hospitality centers. For this reason, the home is being turned into a place where people from different places can come and have their fantasies and enjoy their private and freedom at a cost (Campos et al. 2018).
It is safe to conclude that, home means different things and places to different people around the world. Some terms that are related to home carry a specific and significant meaning also to different individuals. Hospitality is more than a service, it includes relationships and providing experiences to people who are guests. Additionally, hospitality in the home is always given by creating or the desire to develop a friendship between the host and the guest. It has its freedoms and limitations but the end of it all the enjoyment is always mutual. Similarly, the commercial hospitality has the same meaning except that it carries a financial benefit which the host enjoys. There are rules and limitations as to the activities that the guest may enjoy even though he/she is paying for the services. Modern day world has transformed traditional or hospitality in the home to commercial hospitality. The reason being the many tourists going abroad, expatriates, students and those who seek asylum.
Campos, A.C., Mendes, J., Valle, P.O.D. and Scott, N. (2018) Co-creation of tourist experiences: A literature review. Current Issues in Tourism, 21(4), pp.369-400.
Chen, X. (2018) Multidimensional study of hospitality and the host-guest paradigm in China. International Journal of Contemporary Hospitality Management, 30(1), pp.495-513.
Kannisto, P. (2018) Travelling like locals: Market resistance in long-term travel. Tourism Management, 67, pp.297-306.
Lashley, C. and Morrison, A.J. eds. (2000) In search of hospitality: Theoretical perspectives and debates. Oxford: Routledge.
Lashley, C, Lynch, P & Morrison, A. (2006) Hospitality: A social lens. Oxford: Elsevier.
O’Gorman, K. (2010) The origins of hospitality and tourism. Oxford: Goodfellow Publishers.
Mallett, S. (2004) Understanding home: a critical review of the literature. The sociological review, 52(1), pp.62-89.
Mason, P. (2015) Tourism impacts, planning and management. New York, NY: Routledge.
O'Gorman, K.D. (2009) Origins of the commercial hospitality industry: from the fanciful to factual. International Journal of Contemporary Hospitality Management, 21(7), pp.777-790.
Osman, H., Johns, N. and Lugosi, P. (2014) Commercial hospitality in destination experiences: McDonald's and tourists' consumption of space. Tourism Management, 42, pp.238-247.
Smith, M.K. (2015) Issues in cultural tourism studies. Routledge, London.
Spencer, R. (2016) Development tourism: lessons from Cuba. London: Routledge
Tasci, A.D. and Semrad, K.J. (2016) Developing a scale of hospitableness: A tale of two worlds. International Journal of Hospitality Management, 53, pp.30-41.
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