Reason to choose the website for investigation:
This website is chosen to start the foundation for the kids to make their roots stronger in AFL.
1)Creating a fantasy league for kids of age 5-12 to attract the crowd from every age group.
2)Converting large arcade of analog videos to digital.
3)Interactive platforms for kids 5-12 making it livelier and trendier based on kids’ mindset.
Providing the above services for kids will be added benefit to the business in penetrating into a new market where collaboration with new companies related to kids is possible making the circle of AFL wider. Attracting the crowd not only men and women but also kids making it for everyone and no age differences making it more for family. 1)Requirement: Fantasy league for kids for the age of 5-12
Rationale: The website has all the needs for adults and sport lovers but this is not for the age of 5-12 which can be the required necessity.
Description: Football is so interesting to watch and also play. Most of the owners are between the age 20-45. Football is a harmless enough game for children but only when it is not linked up with the Gambling. Instead we can only give access to play the game.
2)Requirement: Converting large arcade of analog videos to digital
Rationale: The website has huge volume of analog videos especially in the year from 1970’s to 1990’s.
Description: We can use the existing videos that AFL has and incorporate them into the system. This older version of AFL videos has so many problems to view in the form of today’s technology. In addition to that the analog videos will convert to digital videos to attract kids and to avoid encryption.
3)Requirement: interactive platform for kids 5-12
Rationale: These activities work great on interactive websites to attract kids who are in the range from 5-12.
Description: There should be an interactive platform for kids. Making children’s platform an interactive activity is also beneficial for children’s learning and later knowledge transfer to the real world. This has to be the greater impact.
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